About Us
Get to know us. At BI WORLDWIDE, our mission is to produce measurable results for our clients by driving and sustaining engagement with their employees, channel partners and consumers.
In 1950, founder Guy Schoenecker founded a merchandise and jewellery business to serve the promotional needs of local retailers. Soon, his company grew into Business Incentives, which specialised in providing consumer incentives such as trading stamps and continuity programmes to clients in the grocery, petroleum and financial industries.
In the 1960s and 1970s, the company grew rapidly, forming a travel division and expanding its offerings to include dealer, channel and employee incentives. In the next decade, the company broadened its services to encompass market research, recognition programmes and events productions. In the 1990s, the company’s focus on quality was recognized with the Minnesota State Quality Award and the Malcolm Baldrige National Quality Award.
In the new millennium, the company branched out into custom web-based learning and consumer loyalty marketing. Strategic acquisitions expanded our presence in the United Kingdom, Australia and China, while new offices were opened in Canada and Germany to serve our global customers. We celebrated our 60th anniversary in 2010 with sales of over $400 million.
Today, BI WORLDWIDE is helping clients and their brands to engage with a new generation of socially connected, tech savvy, global and multi-cultural audiences.
