Event Management Case Study

Overview

Discover how BI WORLDWIDE solutions helped a manufacturer exceed its event goals.

Situation

Every five years, a worldwide document distribution company hosts a Global Expo in New York City to introduce new products to their sales channel, partners and consumers.

Challenge

Execute the historic event successfully & attract 6,000 attendees to the expo.

Solution

BI WORLDWIDE worked with the client’s internal team, collaborated with the ad agency & handled all event logistics. This included seven hotel contracts for 39 separate audiences and budgets. Our experts also ran the event timeline, registration, communications, and food and beverage for all groups, including a crew of 500. Additionally, BIW provided multilingual support for international attendee groups.

Results

Event communications attracted more than 9,000 attendees. BIW delivered solid budget management and completed a timely review for the client’s year-end budget allocation.