{"id":2528,"date":"2025-01-14T16:24:49","date_gmt":"2025-01-14T16:24:49","guid":{"rendered":"https:\/\/www.biworldwide.com\/ae\/who-we-serve\/life-sciences-and-healthcare\/"},"modified":"2025-04-02T16:06:39","modified_gmt":"2025-04-02T15:06:39","slug":"life-sciences-and-healthcare","status":"publish","type":"page","link":"https:\/\/www.biworldwide.com\/ae\/who-we-serve\/life-sciences-and-healthcare\/","title":{"rendered":"Life Sciences and Healthcare"},"content":{"rendered":"<div class=\"has-enable-tall-hero has-content-align-left has-overlay has-overlay--dark alignfull wp-block-biw-block-theme-hero\">\n\t<div class=\"biw-hero__grid\">\n\t\t\t\t\t<div class=\"biw-hero__breadcrumbs\">\n\t\t\t\t<div id=\"breadcrumbs\" class=\"breadcrumb-nav__wrapper\"><span class=\"breadcrumb-nav\"><span><a href=\"https:\/\/www.biworldwide.com\/ae\/\">Home<\/a><\/span><\/span><\/div>\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"biw-hero__media \">\n\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__overlay overlay-dark\"><\/div>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Lifesciences-and-healthcare-1728x600px.jpg\" alt=\"A stethoscope rests on a table in the foreground, with a blurred background featuring an audience of people seated in a conference room. The lighting is a mix of blue and purple tones, creating a professional and modern atmosphere.\" class=\"biw-hero__bg-image\" style=\"object-position: 50% 50%;\">\t\t\t<\/div>\n\t\t\t\t<div class=\"biw-hero__content\">\n\t\t\t\t\t\t<h1 class=\"biw-hero__title\" style=\"line-height: 1.2\">\n\t\t\t\tLife Sciences and Healthcare\t\t\t<\/h1>\n\t\t\t\t\t\t\t<h2 class=\"biw-hero__subtitle\">\n\t\t\t\t\tHealthier outcomes and a healthier bottom line\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__text\">\n\t\t\t\t\t\n\n<p class=\"wp-block-paragraph\">Trusted by major life sciences and healthcare industry organisations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.<\/p>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-34a2c6eb wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Intelligent solutions, made easy.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The life sciences and healthcare industries are changing at warp speed. We get it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019re strategic partners who stay in-step with our clients&#8217; needs and deliver tangible, industry-leading bottom-line results for over 90 life sciences customers.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Recognise and reward sales individuals and teams to drive results<\/li>\n\n\n\n<li>Engage members and patients through behaviour change strategies, loyalty programmes and campaigns<\/li>\n\n\n\n<li>Challenge managers to help attract, retain, engage, and motivate top talent in a changing workplace<\/li>\n\n\n\n<li>Promote and reinforce company culture through communications and recognition campaigns<\/li>\n\n\n\n<li>Produce creative and integrated product launch events and programmes, targeting sales teams, employees, and healthcare professionals<\/li>\n\n\n\n<li>Train employees to improve efficiencies and enhance the patient experience<\/li>\n\n\n\n<li>Educate and support patients to achieve healthy outcomes while reducing costs<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-206aa153 wp-block-group-is-layout-grid\"><div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-Hospitals-HealthCareSystems.png\" alt=\"Icon of a first aid kit with a white cross on it, set against a green circular background.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tDistribution\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-Insurers.png\" alt=\"Icon of a white hand holding a caduceus symbol, set against a blue circular background.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tInsurance\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-Medical-device2.png\" alt=\"Icon of a heart monitor on an orange circle background. The screen displays a heart symbol next to a waving line, representing a heartbeat. The icon is outlined in white.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tMedical Device\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-PharmaceuticalCo.png\" alt=\"Yellow background with white icons of four pills: two circular (one vertical, one horizontal), one oval, and one capsule shape.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tPharmaceutical\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-ClinicalTrials.png\" alt=\"Icon of a white microscope and a medical cross inside a circle with a light brown background.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tClinical Research\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\"has-dynamic-border-radius has-image-size-cover has-image-radius-none wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/LifeSciences-Hospitals-HealthCareSystems2.png\" alt=\"A stylized white serpent-entwined staff with wings, resembling a caduceus, set against an olive green circular background.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tAnimal Health\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\"><\/div>\n\t<\/div>\n\t<\/div><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BIW LIFE SCIENCES fin_v2\" src=\"https:\/\/player.vimeo.com\/video\/867215630?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-7957e34b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-7b14c76c wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center  has-text-wrap-pretty\">Solutions<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  has-row-gap is-layout-grid wp-container-core-group-is-layout-39324a68 wp-block-group-is-layout-grid\" style=\"--row-gap:var(--wp--preset--spacing--50)\"><div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Recognition-cupcake-sparkler-orangebackground-1300x732px.jpg\" alt=\"A cupcake with orange frosting is topped with a lit sparkler. The background is a gradient of pink to orange, complementing the cupcakes vibrant icing.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/recognition\/\" >\n\t\t\t\tRecognition\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">Take your team from good to great.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div>\n\n<div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Technology.jpg\" alt=\"A dynamic digital abstract with intersecting lines and shapes in orange, red, teal, and white on a dark background. The composition creates a sense of depth and motion, resembling a network or futuristic data visualization.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/goalquest-ai\/\" >\n\t\t\t\tGoalQuest\u2122 AI\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">A game-changing sales contest engine.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div>\n\n<div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Rewards-1300x732px.jpg\" alt=\"Two people sit at a table with a laptop, smiling and high-fiving. One person holds a coffee cup. The background features abstract pink and orange shapes.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/rewards-marketplace\/\" >\n\t\t\t\tRewards\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">Unique experiences with positive impact.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div>\n\n<div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Gamification-scaled.jpg\" alt=\"A luminous purple knight chess piece stands prominently on a board, surrounded by blurred white chess pieces in the background. A network of glowing connections extends on the right, suggesting a blend of strategy and technology.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/gamification\/\" >\n\t\t\t\tGamification\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">Create meaningful engagement in digital environments for work, learning, and social.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div>\n\n<div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Meetings-and-events-1300x732px.jpg\" alt=\"A person wearing headphones operates a camera in a studio with bright stage lights in the background. The scene is predominantly blue with a translucent orange overlay on the right side. The background shows out-of-focus illuminated screens.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/live-events\/\" >\n\t\t\t\tEvent Production\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">Customised to your brand and products.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div>\n\n<div class=\"has-link has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img decoding=\"async\" src=\"http:\/\/live-biw-main.pantheonsite.io\/wp-content\/uploads\/2025\/02\/Employee-engagement-WomanReceivingApplause-1300x732px.jpg\" alt=\"A smiling woman with curly hair sits at a table, looking up. She is surrounded by several people clapping, all wearing business attire. A laptop is visible in front of her. The atmosphere appears celebratory and supportive.\" class=\"biw-card__image\" style=\"object-position: 50% 50%;\">\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/learning\/\" >\n\t\t\t\tLeadership Development\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p class=\"wp-block-paragraph\">Inspire your team with expertly coordinated meet-ups, custom crafted every time.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Read More<\/span>\n\t<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull  has-background-angle-to-right bg-angle-accent-purple has-global-padding is-layout-constrained wp-container-core-group-is-layout-2da66e98 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  has-wrap-on-small-screens has-wrap-on-tablet-screens is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-165c05c3 wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading\">Our work speaks for itself<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-text-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.biworldwide.com\/ae\/resources\/\">View all case studies<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7957e34b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-1 my-class wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-6f283757 wp-block-post-template-is-layout-grid has-dynamic-card-height has-dynamic-row-fill\"><li class=\"wp-block-post post-3923 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-incentives-and-rewards problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1728\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image wp-post-image\" alt=\"A person points to a document with colorful charts and graphs on a table, with more papers and a laptop in the background, suggesting data analysis or a business meeting.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425.jpg 1728w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425-300x104.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425-1024x356.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425-768x267.jpg 768w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/04\/1728x600px-ThanksForRegistering-Confirmation-WORDPRESS-425-1536x533.jpg 1536w\" sizes=\"auto, (max-width: 1728px) 100vw, 1728px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/case-study\/leading-the-way\/\">LEADing the way<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A soft drink manufacturer has always believed that if they could effectively turn their 60,000+ employees into brand scouts and ambassadors, they could open doors to thousands of new opportunities.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/case-study\/leading-the-way\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-3921 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-incentives-and-rewards problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image wp-post-image\" alt=\"Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/case-study\/accelerating-sales-driving-results\/\">Accelerating sales, driving results<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A luxury automotive manufacturer had been experiencing a drop in sedan sales as customers shifted their attention towards SUVs and trucks. They partnered with us to reignite their luxury sedan sales, resulting in a massive increase in sales.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/case-study\/accelerating-sales-driving-results\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><\/ul>\n\n<\/div>\n<\/div>\n<span class='background-angle-wrapper'><svg fill='none' viewBox='0 0 1728 699' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M1728 0H0V294.923L1728 698.43V0Z' fill='url(#6a6aea683e34f)'\/><defs><linearGradient id='6a6aea683e34f' x1='1738.8' x2='1701' y1='717.27' y2='15.023' gradientUnits='userSpaceOnUse'><stop stop-color='#9747FF' stop-opacity='.3' offset='0'\/><stop stop-color='#9747FF' stop-opacity='0' offset='1'\/><\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-7957e34b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-6 has-global-padding is-layout-constrained wp-container-core-group-is-layout-ef285955 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">Thought Leadership<\/h2>\n\n\n\n<p class=\"has-text-align-center has-large-font-size wp-block-paragraph\" style=\"line-height:1.6\">Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-0943e2a1 wp-block-post-template-is-layout-grid has-dynamic-card-height\"><li class=\"wp-block-post post-6023 post type-post status-publish format-standard has-post-thumbnail hentry content-topic-incentives-and-rewards content-topic-meetings-and-events problem-space-channel-performance problem-space-employee-engagement problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius has-featured-image wp-block-biw-block-theme-blog-card\">\n    <div class=\"blog-card__inner\">\n\t\t            <figure class=\"blog-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42.png\" class=\"blog-card__featured-image-img has-focal-point wp-post-image\" alt=\"Four friends smiling and laughing outdoors, one holding a map. They appear to be sightseeing on a sunny day, standing against a colorful, geometric orange and purple background.\" srcset=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42.png 1920w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42-300x169.png 300w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42-1024x576.png 1024w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42-768x432.png 768w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-42-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\t\t        <div class=\"blog-card__text-content\">\n                            <p class=\"blog-card__type post\">Article<\/p>\n\t\t\t\t\t\t                <h3 class=\"blog-card__title\">\n                    <a href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/blog\/what-makes-an-incentive-travel-event-successful\/\">What makes an incentive travel event successful<\/a>\n                <\/h3>\n\t\t\t\t\t\t                <p class=\"blog-card__excerpt\">What do people remember most from an incentive trip?\nThe stories that stick are usually about a moment. A unique experience. A personal touch. A chance to do something they never thought they&#8217;d do. Interestingly, very few of them were about luxury hotels or gala dinners.<\/p>\n\t\t\t        <\/div>\n    <\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-6021 post type-post status-publish format-standard has-post-thumbnail hentry content-topic-incentives-and-rewards problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius has-featured-image wp-block-biw-block-theme-blog-card\">\n    <div class=\"blog-card__inner\">\n\t\t            <figure class=\"blog-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50.png\" class=\"blog-card__featured-image-img has-focal-point wp-post-image\" alt=\"White cubes with purple user icons are grouped together on a purple background. One yellow cube with a warning symbol stands out at the top right corner of the group.\" srcset=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50.png 1920w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50-300x169.png 300w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50-1024x576.png 1024w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50-768x432.png 768w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-50-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\t\t        <div class=\"blog-card__text-content\">\n                            <p class=\"blog-card__type post\">Article<\/p>\n\t\t\t\t\t\t                <h3 class=\"blog-card__title\">\n                    <a href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/blog\/the-say-do-gap-in-sales-motivation\/\">The say-do gap in sales motivation<\/a>\n                <\/h3>\n\t\t\t\t\t\t                <p class=\"blog-card__excerpt\">Salespeople often say cash motivates them most. The reality is more complex. Explore the say-do gap in sales motivation and what it means for effective incentive design.<\/p>\n\t\t\t        <\/div>\n    <\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-6019 post type-post status-publish format-standard has-post-thumbnail hentry content-topic-incentives-and-rewards problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius has-featured-image wp-block-biw-block-theme-blog-card\">\n    <div class=\"blog-card__inner\">\n\t\t            <figure class=\"blog-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45.png\" class=\"blog-card__featured-image-img has-focal-point wp-post-image\" alt=\"A worker in a blue hard hat and yellow vest moves boxes on a pallet jack down an aisle in a warehouse filled with shelves of cardboard boxes.\" srcset=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45.png 1920w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45-300x169.png 300w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45-1024x576.png 1024w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45-768x432.png 768w, https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2026\/07\/website-banners-45-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\t\t        <div class=\"blog-card__text-content\">\n                            <p class=\"blog-card__type post\">Article<\/p>\n\t\t\t\t\t\t                <h3 class=\"blog-card__title\">\n                    <a href=\"https:\/\/www.biworldwide.com\/ae\/our-work\/blog\/why-incentivising-non-sales-teams-drives-revenue-growth-retention-and-customer-loyalty\/\">Why incentivising non-sales teams drives revenue growth, retention and customer loyalty<\/a>\n                <\/h3>\n\t\t\t\t\t\t                <p class=\"blog-card__excerpt\">Sales teams aren&#8217;t the only employees influencing growth. Discover how non-sales teams can drive retention, renewals, customer loyalty and revenue and why they deserve a place in your incentive strategy.<\/p>\n\t\t\t        <\/div>\n    <\/div>\n<\/div>\n<\/li><\/ul>\n\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Intelligent solutions, made easy. The life sciences and healthcare industries are changing at warp speed. We get it. We\u2019re strategic partners who stay in-step with our clients&#8217; needs and deliver tangible, industry-leading bottom-line results for over 90 life sciences customers. Solutions Our work speaks for itself Thought Leadership Learn from the best. BIW thought leaders [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":2529,"parent":2474,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"wf_page_folders":[59],"class_list":["post-2528","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Life Sciences and Healthcare<\/title>\n<meta name=\"description\" content=\"Trusted by major life sciences and healthcare industry organisations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.biworldwide.com\/ae\/who-we-serve\/life-sciences-and-healthcare\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Life Sciences and Healthcare\" \/>\n<meta property=\"og:description\" content=\"Trusted by major life sciences and healthcare industry organisations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.biworldwide.com\/ae\/who-we-serve\/life-sciences-and-healthcare\/\" \/>\n<meta property=\"og:site_name\" content=\"Middle East (English)\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-02T15:06:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.biworldwide.com\/ae\/wp-content\/uploads\/sites\/19\/2025\/03\/Lifesciences-and-healthcare-1300x732px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/\",\"url\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/\",\"name\":\"Life Sciences and Healthcare\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/2025\\\/03\\\/Lifesciences-and-healthcare-1300x732px.jpg\",\"datePublished\":\"2025-01-14T16:24:49+00:00\",\"dateModified\":\"2025-04-02T15:06:39+00:00\",\"description\":\"Trusted by major life sciences and healthcare industry organisations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/who-we-serve\\\/life-sciences-and-healthcare\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/2025\\\/03\\\/Lifesciences-and-healthcare-1300x732px.jpg\",\"contentUrl\":\"https:\\\/\\\/www.biworldwide.com\\\/ae\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/2025\\\/03\\\/Lifesciences-and-healthcare-1300x732px.jpg\",\"width\":1300,\"height\":732,\"caption\":\"A stethoscope lying on a table with a blurred background of people in a conference setting. 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