Feb 20, 2017
See here how you can foster motivation and engagement of your sales force by means of an inspiring and competitive environment with constant recognition.
Here's a case study in which the BI WORLDWIDE shows how it managed to improve performance and boost the sales force of a large global manufacturer of hardware through the implementation of a performance platform, where the sales partners could learn more about the products, became more engaged and generate increased sales.
Situation:
A global computer hardware manufacturer wanted to boost awareness around its new product line and expanded certification program. This increased visibility would enable partners to better understand, build and sell solutions.
Challenge:
Drive sales of the new line and specific products among participating partners.
Solution:
BI WORLDWIDE designed and managed promotions through its signature performance platform. These promotions motivated partners to learn more about the products and increase sales. BI WORLDWIDE also created a comprehensive communications campaign to drive enrollment and build and sustain partner engagement in the program.
The manufacturer saw their plan come together. Participating partners increased year-over-year eligible product sales 86% compared to only 25% for non-participating partners.