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BI WORLDWIDE recognized at Event Marketer’s Experience Design & Technology Awards

Nov 21, 2016Minneapolis, Minn

BI WORLDWIDE (BIW) announced today that Event Marketer, a worldwide authority in the event and tradeshow industry, has named BIW as a Silver Winner in its 2016 Experience Design & Technology Awards for its creative event design with John Deere.

“It is an honor to be recognized as a leader that leverages innovation and creativity to help our clients achieve real business results,” said Dawn Martin, Vice President of Meetings & Shows at BIW.

BIW’s design with John Deere was recognized in the category of Best B-to-B Event General Stage Experience. The program created a dynamic environment to showcase new technology products to dealers and farmers. The event featured a high-tech structure modeled after a classic grain bin that created an intimate setting with in-the-round theater seating. The unique design established an immersive and visually bold environment that delivered a clear and memorable brand message.

As a leading authority on experiential engagements, Event Marketer awarded top honors to brands and agencies across 20 categories that celebrate innovative campaigns leveraging top-notch design and cutting edge technology.

About Event Marketer’s Experience Design & Technology Awards

Event Marketer is the most respected provider of content for events and trade shows in the world. The 2016 Experience Design & Technology Awards is the world’s largest and only recognition program honoring the brands and partners creating the best-designed experiences and the most effectively “wired” engagements. Top honors were awarded at a Gala event at the sixth annual EventTech conference at the Paris Hotel in Las Vegas. To learn more, visit www.eventmarketer.com

About BI WORLDWIDE

BI WORLDWIDE is a global engagement agency that uses the principles of behavioral economics to produce measurable results for its clients by driving and sustaining engagement with their employees, channel partners and customers. Supporting 140 countries through seven global headquarters and operating in 22 languages, BIW continues to bring best in class solutions to its global, regional and local customers.