Our Work: Community Relations for Restaurant Franchise
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Challenge
- Create a custom event to demonstrate appreciation and support of franchisees and the city of Houston, Texas
Solution
- Designed and executed the Dream Discovery Festival, a free, family-friendly event to celebrate and inspire the children of Houston
- Negotiated partnership opportunities with media and local organizations to create strong local ties and promote the event
- Generated unique sharable content and on-target consumer engagement
Results
- Event generated 2+ million media impressions in print and broadcast
- Established Dream Discovery Festival as annual Houston event
- Increased trial of client’s products by distributing over 10,000 samples at the event
Learn more about our live experience solutions
Corporate Event Planning
Our full-service corporate event planning teams create engaging, memorable meetings and events that go off without a hitch and deliver on your objectives. We tackle everything from big-picture strategy to meticulous execution. Our unparalleled global network of supplier partners mean we’re always local.
Experiential Marketing
Let our experiential marketing team create an unforgettable brand moment that starts a movement.
Event Production
We partner with you every step of the way, from initial event strategy discussions through execution. That means no hassles for you. We make sure your messages are heard, understood and acted upon.
Incentive Travel
Intimidated by the logistics of incentive travel? Don’t be. We manage all the details but you have complete control: Choose from individualized or group travel. Set the budget. Decide who gets the chance to be rewarded. Know exactly what to expect.
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