Jan 17, 2020
Written by: John O’Brien, VP of Employee Performance Group
(View Author Bio)
In this new year (and new decade), it’s time to start embracing the behavioral economics theory of reciprocity. To do this, here are five trends in employee engagement for the year ahead.
Scroll DownEmployers have long searched for answers to “How do we inspire employees?” At the same time, many companies – through the early 2000s – asked employees to “do more with less.” While that was necessary for some organizations, the irony should not be overlooked.
In this new year (and new decade), it’s time to stop searching for the secret to inspiration. It’s time to start embracing the behavioral economics theory of reciprocity – the more you put in to inspiring and engaging employees, the more they’ll return to you in commitment and performance. To do this, here are five trends in employee engagement for the year ahead:
To start: Set distinct goals and connect them to broader company objectives. | |
The result: Your employees will understand how their daily work impacts the bigger picture and they’ll work with a mission focus. |
To start: Allow employees to lead entire projects and be transparent about the projects you’re leading, then share the outcomes. | |
The result: You’ll boost creativity and trust and you’ll inspire employee engagement. |
To start: Strive to understand what motivates your employees – their family, career goals, social purpose, cultural factors, etc. | |
The result: Less “what’s in it for me?” and more teamwork, accountability and respect. |
To start: Set measurable goals, communicate outcomes and reward high-level achievement when it happens. |
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The result: People will understand the specifics of expectations. They’ll know their hard work will be recognized and they’ll change behavior to follow. |
To start: Communicate the outcomes of employees’ customer relationships. Share sales results, manufacturing numbers, product delivery improvements and customer feedback. |
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The result: When employees understand the full story of their work and they see their impact on the brand delivery, it gives them ownership, pride and a deeper purpose. |
As you develop strategies for engaging employees in 2020, make sure you add one more - open communication about your intentions for their growth. If there is one constant desire across our multi-generational workforce today, it’s the need for sincerity.