{"id":1595,"date":"2025-04-09T10:34:45","date_gmt":"2025-04-09T02:34:45","guid":{"rendered":"https:\/\/www.biworldwide.com\/vn-vn\/?p=1595"},"modified":"2025-06-11T13:02:44","modified_gmt":"2025-06-11T05:02:44","slug":"leveraging-sales-incentives","status":"publish","type":"post","link":"https:\/\/www.biworldwide.com\/vn-vn\/our-work\/blog\/leveraging-sales-incentives\/","title":{"rendered":"T\u1eadn d\u1ee5ng \u0111\u1ed9ng l\u1ef1c b\u00e1n h\u00e0ng"},"content":{"rendered":"
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Home<\/a><\/span><\/span><\/div>\t\t\t<\/div>\n\t\t\n\t\t\t\t\t
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\n\t\t\t\tT\u1eadn d\u1ee5ng \u0111\u1ed9ng l\u1ef1c b\u00e1n h\u00e0ng\t\t\t<\/h1>\n\t\t\t\t\t\t\t

\n\t\t\t\t\tThay \u0111\u1ed5i th\u00f3i quen, \u0111\u1ea1t k\u1ebft qu\u1ea3 mong mu\u1ed1n.\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t
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X\u00e2y d\u1ef1ng m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00fac \u0111\u1ea9y hi\u1ec7u su\u1ea5t v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec1u b\u1ea1n c\u1ea7n c\u00e2n nh\u1eafc khi thi\u1ebft k\u1ebf chi\u1ebfn l\u01b0\u1ee3c khuy\u1ebfn kh\u00edch b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n

H\u00e3y C\u00f9ng Tr\u00f2 Chuy\u1ec7n<\/a><\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n
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\"A<\/figure>
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Nhi\u1ec1u t\u1ed5 ch\u1ee9c g\u1eb7p ph\u1ea3i nh\u1eefng th\u00e1ch th\u1ee9c quen thu\u1ed9c trong c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 b\u00e1n h\u00e0ng c\u1ee7a h\u1ecd, ch\u1eb3ng h\u1ea1n nh\u01b0:<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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\n\t\t\t\t\t\t\t1. Thi\u1ebfu m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00edch l\u1ec7 ch\u00ednh th\u1ee9c:\t\t\t\t\t<\/h3>\n\t\t
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N\u1ebfu kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch r\u00f5 r\u00e0ng, nh\u1eefng ph\u1ea7n th\u01b0\u1edfng c\u00f3 th\u1ec3 b\u1ecb nh\u1ea7m l\u1eabn v\u1edbi l\u01b0\u01a1ng th\u01b0\u1edfng th\u00f4ng th\u01b0\u1eddng v\u00e0 kh\u00f4ng khuy\u1ebfn kh\u00edch \u0111\u01b0\u1ee3c nh\u00e2n vi\u00ean. M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ch\u00ednh th\u1ee9c s\u1ebd gi\u00fap ch\u1eafc ch\u1eafn r\u1eb1ng c\u00e1c ph\u1ea7n th\u01b0\u1edfng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 th\u00fac \u0111\u1ea9y nh\u1eefng h\u00e0nh vi v\u00e0 k\u1ebft qu\u1ea3 c\u1ee5 th\u1ec3, thay v\u00ec ch\u1ec9 \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t ph\u1ea7n kh\u00e1c c\u1ee7a g\u00f3i \u0111\u00e3i ng\u1ed9.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t2. Giao ti\u1ebfp ch\u01b0a hi\u1ec7u qu\u1ea3:\t\t\t\t\t<\/h3>\n\t\t
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N\u1ebfu nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng kh\u00f4ng bi\u1ebft v\u1ec1 c\u00e1c kh\u00edch l\u1ec7 ho\u1eb7c kh\u00f4ng hi\u1ec3u ch\u00fang, ch\u01b0\u01a1ng tr\u00ecnh s\u1ebd kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3. Giao ti\u1ebfp r\u00f5 r\u00e0ng v\u00e0 nh\u1ea5t qu\u00e1n l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o t\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m \u0111\u1ec1u nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c c\u00e1c kh\u00edch l\u1ec7, hi\u1ec3u c\u00e1ch h\u1ecd c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c v\u00e0 c\u00f3 \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau \u0111\u1ec1 ra trong ch\u01b0\u01a1ng tr\u00ecnh.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t3. Khuy\u1ebfn kh\u00edch qu\u00e1 \u00edt ho\u1eb7c qu\u00e1 nhi\u1ec1u:\t\t\t\t\t<\/h3>\n\t\t
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\u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn nh\u1ea7m l\u1eabn, \u01b0u ti\u00ean m\u00e2u thu\u1eabn v\u00e0 m\u1ea5t t\u1eadp trung. Ch\u00fang ta c\u1ea7n t\u00ecm ra s\u1ef1 c\u00e2n b\u1eb1ng ph\u00f9 h\u1ee3p b\u1eb1ng c\u00e1ch \u0111\u01b0a ra nh\u1eefng ph\u1ea7n th\u01b0\u1edfng \u0111a d\u1ea1ng, \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c c\u00e1c \u0111\u1ed9ng l\u1ef1c v\u00e0 m\u1ee9c \u0111\u1ed9 c\u1ed1ng hi\u1ebfn kh\u00e1c nhau c\u1ee7a nh\u00e2n vi\u00ean, \u0111\u1ed3ng th\u1eddi tr\u00e1nh g\u00e2y qu\u00e1 t\u1ea3i b\u1eb1ng qu\u00e1 nhi\u1ec1u l\u1ef1a ch\u1ecdn.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t4. Nh\u1eefng \u0111\u1ed9ng l\u1ef1c qu\u00e1 ph\u1ee9c t\u1ea1p:\t\t\t\t\t<\/h3>\n\t\t
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Nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh ph\u1ee9c t\u1ea1p th\u01b0\u1eddng kh\u00f3 di\u1ec5n gi\u1ea3i v\u00e0 g\u00e2y kh\u00f3 kh\u0103n cho ng\u01b0\u1eddi hi\u1ec3u, d\u1eabn \u0111\u1ebfn \u00edt ng\u01b0\u1eddi tham gia. \u0110\u01a1n gi\u1ea3n h\u00f3a c\u1ea5u tr\u00fac c\u1ee7a c\u00e1c kh\u00edch l\u1ec7 s\u1ebd gi\u00fap m\u1ecdi ng\u01b0\u1eddi n\u1eafm r\u00f5 c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 nh\u1eadn ph\u1ea7n th\u01b0\u1edfng v\u00e0 d\u1ec5 d\u00e0ng theo d\u00f5i ti\u1ebfn tr\u00ecnh c\u1ee7a m\u00ecnh.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t5.Kh\u00f4ng c\u00f3 ho\u1eb7c h\u1ea1n ch\u1ebf \u0111o l\u01b0\u1eddng:\t\t\t\t\t<\/h3>\n\t\t
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N\u1ebfu kh\u00f4ng \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c kh\u00edch l\u1ec7, ch\u00fang ta s\u1ebd kh\u00f3 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c t\u00e1c \u0111\u1ed9ng c\u1ee7a ch\u00fang. Li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 c\u00f3 th\u1ec3 gi\u00fap nh\u1eadn ra \u0111i\u1ec1u g\u00ec \u0111ang ph\u00e1t huy t\u00e1c d\u1ee5ng, \u0111i\u1ec1u g\u00ec ch\u01b0a, v\u00e0 nh\u1eefng \u0111i\u1ec3m c\u1ea7n \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div><\/div>\n<\/div>\n<\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n

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\"Yellow<\/figure>
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\u0110\u1ec3 v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch th\u1ee9c n\u00e0y, c\u00e1c t\u1ed5 ch\u1ee9c c\u1ea7n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3, v\u00ed d\u1ee5 nh\u01b0:<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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\n\t\t\t\t\t\t\t1. \u0110\u1ed9ng l\u1ef1c t\u1ef1 chi:\t\t\t\t\t<\/h3>\n\t\t
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Nh\u1eefng kho\u1ea3n chi ph\u00ed n\u00e0y \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3 nh\u1edd v\u00e0o hi\u1ec7u su\u1ea5t v\u01b0\u1ee3t tr\u1ed9i m\u00e0 ch\u00fang mang l\u1ea1i, gi\u00fap ch\u01b0\u01a1ng tr\u00ecnh duy tr\u00ec l\u00e2u d\u00e0i. V\u00ed d\u1ee5, n\u1ebfu m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 d\u1eabn \u0111\u1ebfn vi\u1ec7c t\u0103ng doanh s\u1ed1, ph\u1ea7n doanh thu t\u0103ng th\u00eam c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u00e0i tr\u1ee3 cho ph\u1ea7n th\u01b0\u1edfng, \u0111\u1ea3m b\u1ea3o ch\u01b0\u01a1ng tr\u00ecnh t\u1ef1 trang tr\u1ea3i \u0111\u01b0\u1ee3c chi ph\u00ed.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t2. Ph\u00e2n bi\u1ec7t khuy\u1ebfn kh\u00edch v\u1edbi ti\u1ec1n l\u01b0\u01a1ng::\t\t\t\t\t<\/h3>\n\t\t
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Ph\u1ea7n th\u01b0\u1edfng n\u00ean \u0111\u01b0\u1ee3c c\u1ed9ng th\u00eam, ch\u1ee9 kh\u00f4ng thay th\u1ebf, l\u01b0\u01a1ng c\u01a1 b\u1ea3n. S\u1ef1 ph\u00e2n bi\u1ec7t n\u00e0y gi\u00fap nh\u00e2n vi\u00ean nh\u1eadn th\u1ea5y ph\u1ea7n th\u01b0\u1edfng nh\u01b0 ph\u1ea7n th\u01b0\u1edfng cho k\u1ebft qu\u1ea3 xu\u1ea5t s\u1eafc, thay v\u00ec l\u1eabn v\u00e0o l\u01b0\u01a1ng h\u1eb1ng th\u00e1ng, t\u1eeb \u0111\u00f3 kh\u01a1i ngu\u1ed3n \u0111\u1ed9ng l\u1ef1c m\u1ea1nh m\u1ebd.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t3. Ch\u01b0\u01a1ng tr\u00ecnh d\u00e0nh cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi:\t\t\t\t\t<\/h3>\n\t\t
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H\u00e3y h\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau \u201cn\u00e2ng t\u1ea7m trung b\u00ecnh\u201d b\u1eb1ng c\u00e1ch khuy\u1ebfn kh\u00edch t\u1ea5t c\u1ea3 nh\u00e2n vi\u00ean kinh doanh, kh\u00f4ng ch\u1ec9 nh\u1eefng ng\u01b0\u1eddi xu\u1ea5t s\u1eafc nh\u1ea5t, c\u00f9ng c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c. C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y s\u1ebd g\u00f3p ph\u1ea7n t\u1ea1o n\u00ean m\u1ed9t \u0111\u1ed9i ng\u0169 c\u00e2n b\u1eb1ng v\u00e0 \u0111\u1ea7y nhi\u1ec7t huy\u1ebft, khi m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u c\u00f3 c\u01a1 h\u1ed9i nh\u1eadn \u0111\u01b0\u1ee3c ph\u1ea7n th\u01b0\u1edfng v\u00e0 \u0111\u00f3ng g\u00f3p v\u00e0o th\u00e0nh c\u00f4ng chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t4. T\u1eadn d\u1ee5ng kinh t\u1ebf h\u1ecdc h\u00e0nh vi:\t\t\t\t\t<\/h3>\n\t\t
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Kh\u01a1i g\u1ee3i c\u1ea3m x\u00fac c\u1ee7a m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec3 th\u00fac \u0111\u1ea9y s\u1ef1 thay \u0111\u1ed5i h\u00e0nh vi c\u1ea3 trong ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n. Hi\u1ec3u \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec l\u00e0m \u0111\u1ed9ng l\u1ef1c cho nh\u00e2n vi\u00ean v\u00e0 s\u1eed d\u1ee5ng ki\u1ebfn th\u1ee9c \u0111\u00f3 \u0111\u1ec3 thi\u1ebft k\u1ebf c\u00e1c ph\u1ea7n th\u01b0\u1edfng c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn s\u1ef1 c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 v\u00e0 b\u1ec1n v\u1eefng trong c\u00f4ng vi\u1ec7c.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t5. H\u00e3y kh\u01a1i d\u1eady c\u1ea3m h\u1ee9ng thay v\u00ec ch\u1ec9 b\u00f9 \u0111\u1eafp:\t\t\t\t\t<\/h3>\n\t\t
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S\u1eed d\u1ee5ng ph\u1ea7n th\u01b0\u1edfng ph\u00f9 h\u1ee3p v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m \u0111\u1ec3 kh\u00edch l\u1ec7 v\u00e0 t\u00f4n vinh nh\u1eefng ng\u01b0\u1eddi bi\u1ec3u di\u1ec5n xu\u1ea5t s\u1eafc. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m s\u1ef1 ghi nh\u1eadn c\u00f4ng khai, \u0111\u1eb7c quy\u1ec1n \u0111\u1eb7c bi\u1ec7t, ho\u1eb7c nh\u1eefng tr\u1ea3i nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o v\u01b0\u1ee3t kh\u1ecfi gi\u00e1 tr\u1ecb ti\u1ec1n b\u1ea1c, mang l\u1ea1i c\u1ea3m gi\u00e1c th\u00e0nh t\u1ef1u v\u00e0 t\u1ef1 h\u00e0o.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div><\/div>\n<\/div>\n<\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n

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C\u00e1c lo\u1ea1i khuy\u1ebfn kh\u00edch kh\u00e1c nhau c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u m\u1ee5c ti\u00eau v\u00e0 th\u1eddi \u0111i\u1ec3m kh\u00e1c nhau:<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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\n\t\t\t\t\t\t\t1. Nh\u1eefng g\u01b0\u01a1ng m\u1eb7t xu\u1ea5t s\u1eafc nh\u1ea5t:\t\t\t\t\t<\/h3>\n\t\t
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T\u00f4n vinh nh\u1eefng n\u1ed7 l\u1ef1c xu\u1ea5t s\u1eafc v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh nh\u01b0 C\u00e2u l\u1ea1c b\u1ed9 Ch\u1ee7 t\u1ecbch. Nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y th\u01b0\u1eddng \u0111i k\u00e8m v\u1edbi nh\u1eefng ph\u1ea7n th\u01b0\u1edfng \u0111\u1eb7c bi\u1ec7t nh\u01b0 chuy\u1ebfn du l\u1ecbch, s\u1ef1 ki\u1ec7n \u0111\u1eb7c bi\u1ec7t, ho\u1eb7c c\u00e1c kho\u1ea3n th\u01b0\u1edfng l\u1edbn \u0111\u1ec3 t\u00f4n l\u00ean th\u00e0nh t\u00edch n\u1ed5i b\u1eadt c\u1ee7a nh\u1eefng nh\u00e2n vi\u00ean xu\u1ea5t s\u1eafc nh\u1ea5t.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t2. \u0110\u1ed9ng l\u1ef1c ng\u1eafn h\u1ea1n:\t\t\t\t\t<\/h3>\n\t\t
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T\u1eadp trung v\u00e0o nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 c\u01a1 h\u1ed9i ngay t\u1ee9c th\u00ec v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh c\u1ee5 th\u1ec3 v\u00e0 nh\u1eafm m\u1ee5c ti\u00eau hi\u1ec7u qu\u1ea3. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng cu\u1ed9c thi h\u1ea5p d\u1eabn, ch\u01b0\u01a1ng tr\u00ecnh gi\u1ea3m gi\u00e1 nhanh, hay c\u00e1c ph\u1ea7n th\u01b0\u1edfng trong th\u1eddi gian gi\u1edbi h\u1ea1n, kh\u00edch l\u1ec7 m\u1ecdi ng\u01b0\u1eddi h\u00e0nh \u0111\u1ed9ng ngay l\u1eadp t\u1ee9c v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ee9c th\u00ec.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t3. Gamification:\t\t\t\t\t<\/h3>\n\t\t
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Th\u00fac \u0111\u1ea9y c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 h\u00e0nh vi th\u00f4ng qua nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p th\u00fa v\u1ecb v\u00e0 h\u1ea5p d\u1eabn. S\u1eed d\u1ee5ng tr\u00f2 ch\u01a1i h\u00f3a c\u00f3 th\u1ec3 bao g\u1ed3m b\u1ea3ng x\u1ebfp h\u1ea1ng, huy hi\u1ec7u v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 tr\u00f2 ch\u01a1i kh\u00e1c, gi\u00fap vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau tr\u1edf n\u00ean th\u00fa v\u1ecb v\u00e0 c\u1ea1nh tranh h\u01a1n.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t4. \u0110\u1ed9ng l\u1ef1c d\u00e0i h\u1ea1n:\t\t\t\t\t<\/h3>\n\t\t
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Khuy\u1ebfn kh\u00edch hi\u1ec7u su\u1ea5t c\u00e2n b\u1eb1ng v\u00e0 s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh nh\u01b0 th\u01b0\u1edfng nh\u1ea5t qu\u00e1n. Nh\u1eefng ph\u1ea7n th\u01b0\u1edfng n\u00e0y \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u1eb1m \u0111\u1ed9ng vi\u00ean n\u1ed7 l\u1ef1c b\u1ec1n b\u1ec9 theo th\u1eddi gian, ch\u1ee9 kh\u00f4ng ch\u1ec9 nh\u1ea5n m\u1ea1nh nh\u1eefng kho\u1ea3ng th\u1eddi gian ng\u1eafn \u0111\u1ea1t hi\u1ec7u su\u1ea5t cao.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t5. S\u1ea3n ph\u1ea9m ra m\u1eaft:\t\t\t\t\t<\/h3>\n\t\t
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H\u00e3y h\u1ed7 tr\u1ee3 cho nh\u1eefng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u1edbi ra m\u1eaft b\u1eb1ng c\u00e1c kh\u00edch l\u1ec7 nh\u1eb1m t\u1ea1o ra s\u1ef1 ch\u00fa \u00fd, gia t\u0103ng hi\u1ec3u bi\u1ebft v\u00e0 th\u00fac \u0111\u1ea9y m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o, khuy\u1ebfn m\u00e3i \u0111\u1eb7c bi\u1ec7t, c\u00f9ng ph\u1ea7n th\u01b0\u1edfng h\u1ea5p d\u1eabn cho nh\u1eefng ng\u01b0\u1eddi ti\u00ean phong, gi\u00fap lan t\u1ecfa th\u00f4ng tin v\u00e0 t\u1ea1o ra nh\u1eefng \u0111\u1ee3t b\u00e1n h\u00e0ng \u0111\u1ea7u ti\u00ean.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t6. C\u00e1c s\u00e1ng ki\u1ebfn chi\u1ebfn l\u01b0\u1ee3c:\t\t\t\t\t<\/h3>\n\t\t
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\u0110\u1ed3ng l\u00f2ng c\u00f9ng t\u1ea5t c\u1ea3 nh\u00e2n vi\u00ean h\u01b0\u1edbng t\u1edbi nh\u1eefng s\u00e1ng ki\u1ebfn quan tr\u1ecdng c\u1ee7a c\u00f4ng ty v\u00e0 c\u00f9ng nhau v\u1ec1 \u0111\u00edch v\u1edbi nh\u1eefng ph\u1ea7n th\u01b0\u1edfng h\u1ea5p d\u1eabn cho t\u1eebng th\u00e0nh t\u1ef1u \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c. Nh\u1eefng \u0111\u1ed9ng l\u1ef1c n\u00e0y s\u1ebd gi\u00fap \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi \u0111i chung m\u1ed9t \u0111\u01b0\u1eddng v\u00e0 c\u00f9ng chung tay \u0111\u00f3ng g\u00f3p cho chi\u1ebfn l\u01b0\u1ee3c to\u00e0n di\u1ec7n c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div><\/div>\n<\/div>\n<\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n

\n\n\n\n
\n
\n
\"A<\/figure>
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M\u1ed9t ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh c\u00f3 th\u1ec3 th\u00fac \u0111\u1ea9y nh\u1eefng h\u00e0nh vi v\u00e0 ho\u1ea1t \u0111\u1ed9ng t\u1ea1o ra k\u1ebft qu\u1ea3 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c:<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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\n\t\t\t\t\t\t\t1. X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c:\t\t\t\t\t<\/h3>\n\t\t
\n\n

\u0110\u00e1nh gi\u00e1 c\u00e1c v\u1ea5n \u0111\u1ec1 quan tr\u1ecdng trong kinh doanh, n\u1eafm b\u1eaft nh\u1eefng y\u1ebfu t\u1ed1 th\u00fac \u0111\u1ea9y hi\u1ec7u su\u1ea5t, v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch cho k\u1ebft qu\u1ea3 mong mu\u1ed1n. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c nh\u1eadn di\u1ec7n nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 c\u01a1 h\u1ed9i c\u1ee5 th\u1ec3 m\u00e0 ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 s\u1ebd gi\u1ea3i quy\u1ebft, \u0111\u1ed3ng th\u1eddi \u0111\u1eb7t ra nh\u1eefng m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng v\u00e0 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t2. Thi\u1ebft k\u1ebf v\u00e0 th\u1ef1c hi\u1ec7n s\u00e1ng ki\u1ebfn:\t\t\t\t\t<\/h3>\n\t\t
\n\n

S\u1eed d\u1ee5ng kinh t\u1ebf h\u1ecdc h\u00e0nh vi \u0111\u1ec3 th\u00fac \u0111\u1ea9y, giao ti\u1ebfp hi\u1ec7u qu\u1ea3 v\u00e0 gi\u00e1o d\u1ee5c ng\u01b0\u1eddi tham gia. B\u01b0\u1edbc n\u00e0y bao g\u1ed3m vi\u1ec7c x\u00e2y d\u1ef1ng c\u1ea5u tr\u00fac khuy\u1ebfn kh\u00edch, truy\u1ec1n \u0111\u1ea1t \u0111i\u1ec1u \u0111\u00f3 \u0111\u1ebfn v\u1edbi \u0111\u1ed9i ng\u0169 v\u00e0 cung c\u1ea5p s\u1ef1 \u0111\u00e0o t\u1ea1o c\u00f9ng h\u1ed7 tr\u1ee3 c\u1ea7n thi\u1ebft \u0111\u1ec3 gi\u00fap nh\u00e2n vi\u00ean th\u00e0nh c\u00f4ng.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n

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\n\t\t\t\t\t\t\t3. \u0110o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3:\t\t\t\t\t<\/h3>\n\t\t
\n\n

Theo d\u00f5i h\u00e0nh vi, \u0111\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng v\u00e0 t\u00ecm ra c\u01a1 h\u1ed9i \u0111\u1ec3 c\u1ea3i thi\u1ec7n. Vi\u1ec7c ph\u00e2n t\u00edch th\u01b0\u1eddng xuy\u00ean k\u1ebft qu\u1ea3 c\u1ee7a ch\u01b0\u01a1ng tr\u00ecnh c\u00f3 th\u1ec3 gi\u00fap ph\u00e1t hi\u1ec7n nh\u1eefng \u0111i\u1ec3m \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t v\u00e0 nh\u1eefng n\u01a1i c\u1ea7n \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng hi\u1ec7u qu\u1ea3.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div><\/div>\n<\/div>\n<\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n

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B\u1eb1ng c\u00e1ch gi\u1ea3i quy\u1ebft nh\u1eefng v\u01b0\u1edbng m\u1eafc th\u01b0\u1eddng g\u1eb7p v\u00e0 \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 b\u00e1n h\u00e0ng h\u1ee9ng th\u00fa, kh\u01a1i d\u1eady tinh th\u1ea7n nh\u00e2n vi\u00ean v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh.<\/p>\n<\/div>\n\n\n\n

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T\u1ea3i v\u1ec1 phi\u00ean b\u1ea3n PDF c\u1ee7a b\u00e0i vi\u1ebft n\u00e0y.<\/h2>\n\n\n\n
Leveraging sales incentives-WJohnson-325-F<\/a>T\u1ea3i v\u1ec1 t\u1ec7p PDF<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

X\u00e2y d\u1ef1ng m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh kh\u00edch l\u1ec7 b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 th\u00fac \u0111\u1ea9y hi\u1ec7u su\u1ea5t v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec1u b\u1ea1n c\u1ea7n c\u00e2n nh\u1eafc khi thi\u1ebft k\u1ebf chi\u1ebfn l\u01b0\u1ee3c khuy\u1ebfn kh\u00edch b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"author":55,"featured_media":548,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"associated_experts":[],"featured_image_focal_point":{"x":0.54,"y":0.51},"footnotes":""},"content-topic":[50,51],"problem-space":[52],"class_list":["post-1595","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","content-topic-contests-and-incentives","content-topic-goalquest","problem-space-sales-team-motivation"],"featured_media_global":{"id":5543,"title":{"rendered":"Social share-Leveraging sales incentives-WJohnson-325-1300x732"},"description":{"rendered":""},"caption":{"rendered":""},"alt_text":"Close-up of an illuminated light bulb on the right with a glowing filament. On the left, white text reads, Tackle the challenges with sales incentives to drive results. 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