Let’s talk
Home Research and Data Analytics
A person uses a laptop with a digital overlay of upward-pointing arrows and bar graphs, symbolizing growth and progress. The background has a white-to-yellow gradient.

Research and Data Analytics

We help drive the results you need through data and analytics that address key business and program issues throughout the program lifecycle.

Leverage data and analytics to optimize engagement.

Whether assessing problem spaces, pre-planning for program launch, or conducting postmortem analysis on a program in order to more-effectively spin up the next one, we help our partners collect and wield data to make effective decisions at every phase.

Need states include:

  • Business case assessment – uncovering the hidden impact of engagement
  • Program modeling – understanding the potential impact of each engagement solution
  • Program improvement analysis – identifying what’s working, what’s not, and opportunities for program improvement
  • Attrition analysis – understanding the potential cost savings of a recognition program
  • Return on purpose – providing holistic assessment of events, training, and communications to drive engagement
  • ChannelWISE™ – segmentation analysis to identify your best, worst, and highest potential customers
  • QuitRisk – predicting employees who are most likely to leave

Addressing key issues with data.

Design

  • Program structure
  • Program modeling

Pre-program analysis:

  • What is the value of changing behaviors?
  • Should segments of the target audience be motivated differently?
  • How much will we spend on the proposed initiative?

Assess

  • Program engagement
  • Program performance
  • Program optimization

Ongoing program analysis:

  • How does performance vary across segments?
  • To what extent is the engagement solution driving targeted results?

Value

  • Behavior change
  • Business impact

Post-program analysis:

  • What was the value of the program?
  • How effective was the rule structure, and what are areas of improvement?
  • What behaviors/activities align with higher performance?

The metrics tell the story

100

Fortune 1000 companies using our decision sciences

$900M

improvement in business results last year, across all clients

39%

average reduction in incentive program costs

Our work speaks for itself

View All Case Studies

  • Inspiring Brand Advocacy

    EXECUTIVE SUMMARY A leading financial services firm headquartered in Singapore, committed to becoming the foremost digital bank worldwide, partnered with BI WORLDWIDE to launch its first formal global recognition programme. Using the DayMaker recognition platform, the initiative included peer-to-peer digital recognition, e-nominations and marketplace rewards. Key Snapshots 81% participation rate in year one 91% participation […]
    Learn More

Expertise from our brightest minds.

View all thought leadership articles
  • Close-up of an illuminated light bulb on the right with a glowing filament. On the left, white text reads, Tackle the challenges with sales incentives to drive results. The background is dark with soft, abstract bokeh lights.

    Article

    Leveraging Sales Incentives

    Many organizations face common challenges with their sales incentive programs, such as: To overcome these challenges, organizations need an effective strategy, such as: Different types of incentives can be used to address various goals and timeframes: A proven methodology can help drive behaviors and activities that produce measurable results: By addressing common issues and implementing […]

  • Hands of two people using a credit card machine. One hand holds a credit card, and the other operates the machine. Text on the image reads, In retail, the last four feet makes all the difference.

    Article

    Winning the last four feet

    For brands operating in retail, success is determined by the ability to “win the last four feet” – the critical interaction between the customer and the retail associate. Regardless of the advertising budget, it can all be rendered ineffective if a competitor excels in that final interaction. Conversely, outperforming competitors in those crucial moments can offset their advertising spend.