
Better Ties, Better Sales
With digital transformation reshaping sales and partner engagement, businesses must adapt to stay ahead. This article explores how leading organisations are building digital capabilities to drive growth and strengthen connections in a virtual-first world.
ENHANCING YOUR PARTNER ENGAGEMENT EXPERIENCE TO BOOST SALES
As businesses accelerate their shift to digital, engaging sales teams and channel partners effectively has become essential for sustained growth. Walter Ruckes (BI WORLDWIDE), Rohit Lamba (Jindal Steel & Power Ltd.), and Anirban Mukhuti (Saint Gobain, Gyproc) explore how organisations are leveraging digital capabilities to strengthen partnerships, enhance workforce experiences, and drive sales in an evolving market.