Unlock the Full Potential of Your Sales Force
May 06, 2015
When designing your next incentive program, use these six behavioral economics principles to fuel some friendly competition among your sales force.
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Overview
Does the probability of winning increase your competitive spirit? Does comparison to your rivals increase your competitive behavior? We’ve found the basic human instinct of competition to be especially alive and well among most sales forces. And we’ve fine-tuned an approach that capitalizes on this instinct and pairs it with the science of behavioral economics to deliver programs that drive stronger motivation and ultimately, increased sales.
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