Linking your EVP to measurable results

Without a formal employee value proposition (EVP) or employer brand, attracting—and retaining—great employees is a challenge many top companies are facing today. The good news?

There's more opportunity than ever to define what makes your brand different from the rest and impact measurable business results along the way.

We've combined our own research with top industry stats to show how important it is for your business to have a clear EVP and employer brand.

Challenge #1: Attraction

65% of companies are struggling to attract top talent. 

Challenge #2: Retention

54% of companies can't retain their top performers.