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Activate your EVP across the employee lifecycle

Feb 07, 2018

Written by: John O'Brien
(View Author Bio)

When it comes to your employee value proposition (EVP), you really can’t afford to get it wrong. There’s just too much at stake. When activated across the entire employee lifecycle, your EVP can pack a serious punch. Need proof? We’ve got plenty.

Make every moment count: Activating your EVP across the employee lifecycle.

Why should a talented, in-demand candidate choose to work for your company? The answer: Your employee value proposition. It’s the promise your company makes, every day, about the total employee experience. A strong EVP acts like a magnet for top talent. If you think EVP is just about HR, think again. Done right, an EVP extends across a company’s entire business strategy.

  • Attracts people who share your brand’s passions and values
  • Inspires employees to do awesome work
  • Gives your best employees reasons to stay
  • Sets the stage for the best possible customer experience

Simply put, you can’t afford to get this wrong. There’s too much at stake. EVP needs to be an ongoing initiative that infuses the hiring process, the first day, the first year, the entire tenure, and even after employees leave the company.

Here’s more about how EVP packs a serious punch at each stage of the employee experience:

See why a great EVP can change everything. Download

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John O'Brien

Vice President
Employee Performance Group

As Vice President of BI WORLDWIDE’s Employee Performance Group, John O’Brien’s primary focus is to develop employee engagement strategies and solutions that change the behaviors of employees to align with customers’ business objectives. An expert in Employee Recognition Strategy, he educates HR professionals around the world on how to best engage their employees through employee engagement strategies, solutions and best practices.

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