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GoalQuest® AI

GoalQuest® AI is a proven, pay-for-performance rules structure that only awards incremental gains, making it a perfect fit for your organisation.

Boost incremental sales from your entire sales team with our sales incentive programme.

Our sales incentive programme, GoalQuest® AI, is a simple concept with extraordinary impact.

Personalisation

GoalQuest® AI combines the science of behavioural economics and the benefits of a proven, reliable rules structure with artificial intelligence to create a truly personalised and rewarding incentive experience.

Audience-smart

GoalQuest® AI provides an unprecedented level of granularity for each participant and increases their idiosyncratic fit. Now more than ever, participants can feel a greater ownership and connection to their goals. Because GoalQuest® AI uses their own unique sales data and not a grouping, they are competing with themselves to achieve their personal best.

Target setting

  1. Using our expansive incentive database and proprietary AI, we create solutions customised to your business needs.
  2. Set individual baseline and target data using a variety of data points.
  3. Accurately predict outcomes, budget, and ROI based on forecasted modelling.

The story is in the data.

57%

of participants’ performance exceeds baseline

1.4M+

participants

4:1

pay for performance

AI Insights

Automated analysis personalised to managers and programme owners as performance data is processed.

Automated analysis at scale

Provides analysis at a scale that human analysts cannot.

Contextual intelligence

Identifies patterns, correlations, short/long-term trends, and historical context for performance data.

Strategic impact

Data-driven decisions, consistency across the organisation, and manual process reduction.

Digestible communications

Generates human-readable insights suitable for various communication channels.

Recognition opportunities

Identifies exceptional performance, specific achievements, and their broader impact.

Coaching opportunities

Spots early warning signs and provides recommendations for targeted coaching.

Our work speaks for itself

View all case studies
  • Close-up of hands holding pens over financial documents with charts and graphs. A calculator is on the table. The scene suggests a collaborative business or financial planning meeting.

    Championing a head-to-head sales incentive

    A large telecommunications client came to us to create a fun incentive programme for the fourth quarter to help close out the year strong. They were looking to increase their average number of mobile lines sold per agent which was one per week prior to the programme’s start.
    Learn More
  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Tapping into success

    A large beer manufacturer was interested in gaining share of the Economy beer segment among its competitors. The challenge they faced was getting their Distributor Sales Representatives to focus on off-premise retail activity by setting up displays in retail locations.
    Learn More

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • A worker in a yellow vest and blue helmet moves a pallet of cardboard boxes through a large warehouse with metal shelves stocked with more boxes.

    Article

    Why incentivising non-sales teams drives revenue growth, retention and customer loyalty

    Sales teams aren’t the only employees influencing growth. Discover how non-sales teams can drive retention, renewals, customer loyalty and revenue and why they deserve a place in your incentive strategy.

  • White cubes with purple user icons are arranged in a grid on a purple background, with one yellow cube featuring a warning sign in the top right corner, creating a visual contrast.

    Article

    The say-do gap in sales motivation

    Salespeople often say cash motivates them most. The reality is more complex. Explore the say-do gap in sales motivation and what it means for effective incentive design.

  • Four young adults outdoors, smiling and laughing. One holds a map. Bright orange and purple shapes overlay the photo, creating a lively, energetic feel.

    Article

    What makes an incentive travel event successful

    What do people remember most from an incentive trip? The stories that stick are usually about a moment. A unique experience. A personal touch. A chance to do something they never thought they’d do. Interestingly, very few of them were about luxury hotels or gala dinners.

The best way to get started is to get in touch!

Speak to a member of our expert team to learn how our solutions can motivate your sales teams.