Article
If your loyalty programme is unique and has created differentiation in the marketplace, you already know which behaviours will motivate your customers. Here are 4 ways to monetise those actions at the programme and individual-behaviour levels of your customer lifecycle.
Article
Whilst critical, training is the most high-effort, high-risk way to attempt to affect a person’s ability, you need to be really sure it’s what’s required. What if there was a simpler way?
Webinar
Channel operations are in a state of radical evolution. Inspiring and retaining capable, focused channel teams means meeting them on their terms: streamline their day-to-day, build relevant skills and unify a cohesive culture of recognition. In this webinar, Jon Kraus lays out the future of channel engagement.
Article
With rising food prices and spiralling fuel costs, many employees are starting to feel the financial pinch. How can you keep staff motivated with your rewards system during a cost of living crisis?
Case Study
How can businesses balance remote working, casual collisions, and serendipitous meetings? A first account story of how the power of serendipity, reconsumption theory, and the beauty of experience can collide to create powerful motivational moments and how your business can learn to do the same.
Article
With the cost of living crisis impacting nations differently across the world, how do you continue to ensure your reward strategy remains globally equitable?
Webinar
With more ways to reward sales performance than ever, which reigns supreme? Are merchandise incentives effective motivators or will cash always remain king? While our instincts lean toward offering money to reward behaviour, human psychology may prove otherwise. Join us to hear George John, Ph.D, General Mills/Paul S. Gerot Chair and Professor of Marketing at the University of Minnesota’s Carlson School of Management, outline the benefits of offering more than just cash rewards in your sales incentive programmes.
Article
Ensuring your rewards strategy is inclusive of age and cultural understanding is the only way to ensure international inclusivity. Ensure your reward strategy is adaptable across countries and remains inclusive.
Case Study
BI WORLDWIDE was tasked with delivering an event that would overcome the logistical complexity of 120 attendees from 19 European countries, maximise exposure to the new vehicle, and minimise exposure to COVID-19.