Middle East (English)

Channel performance

  • Woman sitting on the floor and working on a laptop on a coffee table. She is writing in a notebook, with a cup beside her. The room has a modern, minimalistic décor with a lamp and dried flowers.

    Article

    How to create frictionless channel incentive programmes

    Discover how to design frictionless channel incentive programmes that motivate partners and drive results

  • A woman wearing glasses and a striped shirt is sitting at a table, smiling with intrinsic motivation while using a laptop. In the background, a cozy kitchen with a stove, shelves, and kitchen utensils completes the scene.

    Article

    Understanding the impact of intrinsic motivation

    When you’re intrinsically motivated to accomplish something, you have an internal desire to achieve it. Learn how you can tap into the intrinsic motivators of your employees, customers and partners to influence the success of your business.

  • Three people smiling and engaged in discussion while sitting on a brown sofa, with notebooks in hand. They appear to be sharing ideas or working collaboratively in a bright room.

    Article

    5 ways we raise the events bar with FRESH perspectives

    The recent pandemic. The current levels of inflation and huge price increases. The future opportunity – and threat – of AI.   It’s safe to say that working in the events industry keeps you on your toes! But working in such a fast-paced and ever-evolving industry requires an agile approach, thinking outside the box, and being clever with budgets.   As such, it’s important that our events specialists remain excited, curious and open to learning about upcoming trends, new products and approaches to share with our clients and their delegates. But how do we keep on top of the conversation, no matter the new topic? Simple, by keeping things FRESH!  

  • A vintage studio spotlight, reminiscent of a data-transforming channel, emits a bright, focused beam of light that creates intricate rays against a dark background. Mounted on a metal stand, its intense glow highlights the textured surface of the spotlights casing.

    Webinar

    How data is transforming ExxonMobils business

    ExxonMobil, has a complex business selling through its distribution channel, with limited visibility to the data that could identify gaps and determine strategic moves to transform their business. Watch this webinar to learn how we partnered with their channel to obtain the critical data needed to make educated and targeted decisions and execute effective push/pull strategies in the channel.

  • A person stands on a cliff edge with arms outstretched, facing a serene lake reflecting the clear sky. Mountain ranges and a gentle mist form the backdrop under soft, natural light, suggesting a sense of freedom and tranquility.

    Article

    The power of inspiration vs compensation

    Learn how to inspire with incentives over cash rewards and the advantages of merchandise and experiences in rewarding and recognising your employees. 

  • People working in a modern office, concentrating on computer screens. A large window provides natural light. Monitors display coding and design software. The atmosphere seems focused and tech-oriented.

    Article

    How to overcome digital noise and connect with your teams to achieve business objectives

    Our lives are full of demands for our attention. How can we break through and focus the minds of our teams on meeting the strategic needs of the business? Please read our blog on how to reduce digital noise and achieve business objectives.

  • Close-up of a person smiling with eyes closed. Wind blows strands of hair across their face. The background is a blurred landscape with a clear sky.

    Article

    How is emotion the key to motivating your sales team

    Money may talk, but you need a lot of it to change behaviour. Learn how to leverage cash and non-cash incentives to motivate your sales team.  Read our blog on how leading with emotion can improve performance of your teams.

  • A person wearing a knit hat and jacket stands in a forest, eyes closed and face uplifted towards the sun. Sunlight filters through the trees, creating a warm and peaceful atmosphere.

    Article

    Financial vs non-financial incentives

    What is the best way to incentivise high performance from your workforce? Is it always cash, or are non-financial rewards the secret to achieving your overall business goals?

  • A man and a woman are sitting at a small round table in a cafe, both focused on a laptop in front of them. The cafe has teal accents and large windows letting in natural light.

    Article

    10 ways to refine your learning strategy to retain and attract employees

    Whether it’s rolling out new software or process across the business or familiarising your employees, find out how to redefine your learning strategy and make it work better for you.

  • Two people with long hair are joyfully jumping on an empty city street. One wears a white shirt and black pants, the other a blue jacket and black leggings. Trees and buildings line the background, and a tower is visible in the distance.

    Article

    4 ways to monetise the behaviours of your customer lifecycle

    If your loyalty programme is unique and has created differentiation in the marketplace, you already know which behaviours will motivate your customers. Here are 4 ways to monetise those actions at the programme and individual-behaviour levels of your customer lifecycle.