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Home Who We Serve Communications, Media, and Entertainment
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Communications, Media, and Entertainment

Driving employee engagement and sales results that lead to customer satisfaction.

Educating, engaging, and inspiring your frontline associates to positively change behaviours that drive incremental effort that increases sales results, employee loyalty and customer satisfaction.

Problems we solve.

Motivate all sellers

We inspire your entire sales team to drive positive change, profitability, and sales growth by:

  • Shortening the ramp-up time to awareness and understanding of key initiatives to drive incremental goal achievement across the entire sales force.
  • Keying in on high-value behaviours that correlate to sales initiatives.
  • Leveraging gamification to educate your sales force on key knowledge and skills to best position your value proposition to end-users.
  • Optimising your sales incentive and recognition investment.
Blurry image of a speaker in a suit onstage, holding a microphone, addressing an audience. The room is dimly lit, with attendees mostly out of focus, suggesting a conference or presentation setting.

Engage and inspire your employees

We help you attract, inspire, and retain a high-performing salesforce by:

  • Recognising key behaviours and achievements.
  • Connecting employees to your culture and purpose.
  • Improving your employee experience.
  • Rewarding employees for living the culture on a daily basis.
  • Making employees feel valued for their contributions.
A smiling woman with curly hair sits at a table, looking up. She is surrounded by several people clapping, all wearing business attire. A laptop is visible in front of her. The atmosphere appears celebratory and supportive.

Increase partner loyalty

We assist you in fostering strong, enduring relationships, and boosting sales and profitability with distributors, resellers, and solution providers by:

  • Analysing and segmenting the performance of channel partners.
  • Identifying initiatives to drive growth and profitability, thereby maximising your channel marketing ROI.
  • Securing mindshare among channel partners and keeping your business at the forefront.
  • Promoting channel sales enablement and high-value activities.
  • Elevating channel partners’ knowledge, skills, and ability to position your value proposition and sell your solutions effectively.
  • Motivating, acknowledging, and rewarding channel sales growth across all segments and/or tiers of channel partners.
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Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • A coffee cup, saucer, and laptop sit on a wooden table in a warm-lit room. Overlaid text reads: When leadership communication lacks clarity, trust drops nearly 15 points.

    Article

    Is TMI Syndrome disengaging your sales force?

    Information is power until it isn’t. For many sales organisations, communication has become a flood. Too much, too scattered, too impersonal. Our global research shows that “TMI Syndrome” (too much information) is one of the biggest engagement killers in sales today.

  • A hand holds a round object with a yellow star. Text reads: AI doesn’t replace human recognition; it surfaces the impact leaders want to celebrate. The image has an orange gradient background.

    Article

    How AI is reshaping career milestones

    Most organisations don’t have a career milestone problem. They have a visibility and consistency problem.

  • A blurred crowd sits facing a speaker and a large presentation screen with charts, under colorful, out-of-focus lights, suggesting a conference or seminar setting.

    Article

    Is your sales kick off meeting your launchpad or a liability?

    Every year, thousands of companies spend millions of dollars bringing their sales teams together for the annual sales kick off (SKO). And they do it for one simple reason: your competition is trying to take your business every single day.