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GoalQuest® AI

GoalQuest® AI is a proven, pay-for-performance rules structure that only awards incremental gains, making it a perfect fit for your organisation.

Boost incremental sales from your entire sales team with our sales incentive programme.

Our sales incentive programme, GoalQuest® AI, is a simple concept with extraordinary impact.

Personalisation

GoalQuest® AI combines the science of behavioural economics and the benefits of a proven, reliable rules structure with artificial intelligence to create a truly personalised and rewarding incentive experience.

Audience-smart

GoalQuest® AI provides an unprecedented level of granularity for each participant and increases their idiosyncratic fit. Now more than ever, participants can feel a greater ownership and connection to their goals. Because GoalQuest® AI uses their own unique sales data and not a grouping, they are competing with themselves to achieve their personal best.

Target setting

  1. Using our expansive incentive database and proprietary AI, we create solutions customised to your business needs.
  2. Set individual baseline and target data using a variety of data points.
  3. Accurately predict outcomes, budget, and ROI based on forecasted modelling.

The story is in the data.

57%

of participants’ performance exceeds baseline

1.4M+

participants

4:1

pay for performance

AI Insights

Automated analysis personalised to managers and programme owners as performance data is processed.

Automated analysis at scale

Provides analysis at a scale that human analysts cannot.

Contextual intelligence

Identifies patterns, correlations, short/long-term trends, and historical context for performance data.

Strategic impact

Data-driven decisions, consistency across the organisation, and manual process reduction.

Digestible communications

Generates human-readable insights suitable for various communication channels.

Recognition opportunities

Identifies exceptional performance, specific achievements, and their broader impact.

Coaching opportunities

Spots early warning signs and provides recommendations for targeted coaching.

Our work speaks for itself

View all case studies
  • A person points to a document with colorful charts and graphs on a table, with more papers and a laptop in the background, suggesting data analysis or a business meeting.

    LEADing the way

    A soft drink manufacturer has always believed that if they could effectively turn their 60,000+ employees into brand scouts and ambassadors, they could open doors to thousands of new opportunities.
    Learn More
  • Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.

    Accelerating sales, driving results

    A luxury automotive manufacturer had been experiencing a drop in sedan sales as customers shifted their attention towards SUVs and trucks. They partnered with us to reignite their luxury sedan sales, resulting in a massive increase in sales.
    Learn More

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • Audience seated in a large conference hall with green overlay. Text reads: REVENUE GROWTH SUMMIT 2025. 4 JULY - LONDON BLACKFRIARS with growth chart icon and CPD logo. Foreground shows a person with braids.

    Article

    How to use sales incentives to drive profitable revenue growth

    Watch the presentation and discover the key takeaways from the Revenue Growth Summit on building high-impact sales incentive programmes that boost engagement and accelerate revenue growth.

  • A person holds an open booklet featuring a man in a purple suit on one page and text about building performance capability on the other, with a white and purple geometric background.

    Insights Lab

    Decoding sales team motivation

    There’s a hidden motivation gap impacting sales performance, trust, and results. Based on new research into sales motivation, download our playbook to reveal what really drives your teams, and how to close the gap.

  • A man wearing glasses and a black sweater sits on a dark sofa, smiling with his hand on his chin. Next to him is a chalk-drawn target with a yellow dart hitting the bullseye.

    Webinar

    Webinar | Why doubling commissions doesn’t double sales

    Watch this webinar to hear Dr. Brad Shuck, University of Louisville professor and globally recognised expert in employee engagement, as he shares evidence-based strategies to unlock smarter, more effective performance across your workforce.

The best way to get started is to get in touch!

Speak to a member of our expert team to learn how our solutions can motivate your sales teams.