Two people smiling and talking while looking at a computer screen. The man is wearing glasses and a light blue shirt. The woman is wearing a denim jacket and headphones. They are in a modern office setting with blurred background elements.

Empowering Leadership Through Recognition

This case study shows how a targeted recognition campaign empowered managers to celebrate leadership, driving a 60% increase in participation and strengthening a values-led culture.

Impact

A leading financial services organisation in Australia and New Zealand set out to strengthen its culture of leadership by empowering managers with the tools and confidence to recognise and reward team members who demonstrate exemplary leadership behaviours.

Industry

Financial Services

Problem space

Employee Engagement

Services

Recognition

Rewards

Technology

DayMaker

Objectives

  • Enable managers to easily recognise and reward their teams
  • Reinforce awareness of the organisation’s core values and leadership behaviours
  • Motivate employees by celebrating leadership in action
  • Simplify the recognition process for managers
  • Provide real-time, detailed reporting capabilities
  • Deliver a compelling visual communications campaign

The Solution

BI WORLDWIDE Australia partnered with the organisation to deliver a targeted, two-month recognition campaign designed to drive manager participation and celebrate leadership behaviours.

At the core of the initiative was a tailored recognition and rewards program, Leadership that Inspires and Motivates, seamlessly integrated into the organisation’s existing technology recognition platform. This intuitive program empowered managers to acknowledge and reward team members who exemplified key leadership behaviours.

To maximise impact, the program launch was supported by a dynamic two-month communications campaign, generating excitement and sustaining momentum throughout the initiative.

The Results

19%

increase in employee platform logins

60%

increase in manager logins

60%

increase in recognitions given

46%

increase in recognitions received

The campaign not only boosted participation but also deepened the organisation’s commitment to cultivating a values-driven, leadership-focused culture.

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