Article
Do sales incentives actually work?
Do sales incentives actually work? Is there a measurable and consistent benefit to revenue, employee satisfaction and overall business success? Find out more.
Thought leadership, case studies and blog posts
Worthwhile results stem from in-depth research, so we make all of our research content available for you to read as you please.
-
-
Article
How to structure sales incentives
A well-designed sales incentive structure isn’t just a nice-to-have—it’s the engine behind a high-performing sales team. It sets the framework for what’s rewarded, how it’s earned, and how it’s delivered. But here’s the thing: one size never fits all. Even businesses in the same industry face different challenges, goals, and team dynamics. That’s why your sales incentive plan needs to […]
-
Case Study
Championing a head-to-head sales incentive
A large telecommunications client came to us to create a fun incentive programme for the fourth quarter to help close out the year strong. They were looking to increase their average number of mobile lines sold per agent which was one per week prior to the programme’s start.
-
Case Study
Tapping into success
A large beer manufacturer was interested in gaining share of the Economy beer segment among its competitors. The challenge they faced was getting their Distributor Sales Representatives to focus on off-premise retail activity by setting up displays in retail locations.
-
Case Study
Impacting sales confidence through gamification
A telecommunications client asked for help creating a single destination for employee understanding and confidence in company products, features, and benefits – a repository of foundational information on all products. They wanted to encourage engagement with a set of curated educational and experiential material, as well as measure understanding and retention of knowledge related to the products.
-
Case Study
Accelerating sales, driving results
A luxury automotive manufacturer had been experiencing a drop in sedan sales as customers shifted their attention towards SUVs and trucks. They partnered with us to reignite their luxury sedan sales, resulting in a massive increase in sales.
-
Case Study
LEADing the way
A soft drink manufacturer has always believed that if they could effectively turn their 60,000+ employees into brand scouts and ambassadors, they could open doors to thousands of new opportunities.
-
Article
Are cash-based incentives a thing of the past in automotive sales?
The automotive industry is undergoing fundamental changes. What can Original Equipment Manufacturers (OEMs) in the automotive sector do to support their dealers without incurring additional costs?
-
Article
Developing successful recognition programmes through early recognition
Recognising people early in their tenure is a proven strategy to boost employee engagement.
-
Case Study
Unifying recognition to create a culture of shared values
Learn how The Watches of Switzerland Group fostered a culture of shared values using a unified recognition programme.
-
Article
Sales incentive systems to motivate teams
In a perfect world, your sales team isn’t just meeting targets, but also exceeding them. The best way to achieve this is through effective sales incentives to motivate your team to go above and beyond. This blog focuses on understanding sales incentives for your team, the important role incentives play on team motivation and performance and the specific systems which best motivate teams (such as how gamification can act as an effective incentive).
-
Article
3 ways to drive culture and strategy with data insights
In today’s dynamic work environment, HR professionals often find themselves managing complaints and culture clashes rather than shaping company culture and strategy. But how can HR leaders get back to focusing their influence on both short- and long-term company goals effectively? The answer lies in data.