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  • Formula 1 cars race round a tight corner in Monaco, with spectators watching from balconies and grandstands surrounded by lush greenery and tall buildings in the background.

    Case Study

    IM Group 50th anniversary Monaco event

    To celebrate its 50th anniversary, IM Group partnered with BI WORLDWIDE to bring 867 employees and guests together in Monaco for an unforgettable four-day experience. From leadership communications and cultural storytelling to a bespoke live production featuring a 50-piece orchestra, the event strengthened connections, celebrated shared success and inspired confidence in the company’s future.

  • Four keyboard keys in a diagonal row on a blue background, three white with black arrows pointing up and the last yellow with a target symbol and a dart in the center.

    Article

    Why public recognition alone is not enough for sales motivation

    Public recognition can play an important role in motivating sales teams, but visibility alone rarely drives sustained performance. Learn what makes recognition more meaningful.

  • Two workers wearing blue coveralls, white helmets, and safety glasses operate machinery in an industrial setting. One points to a control panel while the other listens attentively. A colorful gradient overlays part of the image.

    Article

    Why customer value should shape your incentive strategy

    Customer value isn’t created when a customer buys from you. It’s created when they stay. Discover how non-sales teams create customer value through retention, adoption and renewals, and why those behaviours should shape your incentive strategy.

  • Four polaroid-style travel photos overlap on a vintage map with a compass rose. Visible images include ancient ruins, a city on the coast, and a desert statue. One photo is labeled “Dubrovnik.”.

    Article

    5 Incentive Travel Destinations to Watch in 2027

    Looking for something beyond the usual incentive travel hotspots? These are the destinations catching the attention of the BI WORLDWIDE incentive travel team.

  • A green block with a left-pointing arrow stands apart from white blocks with up-pointing arrows, all set against a pink background.

    Article

    Why leaders overestimate the impact of sales incentives

    Sales leaders often believe their incentive programmes are motivating their teams more than they really are. Learn why perception gaps emerge and what better incentive design looks like.

  • A woman with a colorful scarf in her hair holds a yellow gelato in front of a historic fountain, with bold purple geometric shapes in the background.

    Article

    10 incentive travel tips from industry experts

    What separates a good incentive trip from a great one? BI WORLDWIDE’s incentive travel specialists share 10 practical tips for creating experiences that motivate, reward and leave a lasting impression.

  • Two workers in orange safety gear and helmets review information on a laptop at an industrial site, with large storage tanks in the background and a pink transparent overlay on the left side.

    Article

    How to incentivise non-sales teams without turning them into salespeople

    Growth doesn’t stop when the sale is made. Learn how incentive and recognition programmes can motivate non-sales teams to strengthen customer relationships and drive long-term performance.

  • A webinar banner reads How to design sales incentives that actually change behaviour featuring Dr. Mike Ahearne, Professor at University of Houston, with a celebratory person and digital graphics in the background.

    Webinar

    Webinar | How to design sales incentives that actually change behaviour

    Watch this on-demand webinar to hear Dr. Mike Ahearne, one of the world’s leading experts on sales performance and compensation design, as he challenges thinking about incentives, contests, and spiffs.

  • A worker in a yellow vest and blue helmet moves a pallet of cardboard boxes through a large warehouse with metal shelves stocked with more boxes.

    Article

    Why incentivising non-sales teams drives revenue growth, retention and customer loyalty

    Sales teams aren’t the only employees influencing growth. Discover how non-sales teams can drive retention, renewals, customer loyalty and revenue and why they deserve a place in your incentive strategy.

  • White cubes with purple user icons are arranged in a grid on a purple background, with one yellow cube featuring a warning sign in the top right corner, creating a visual contrast.

    Article

    The say-do gap in sales motivation

    Salespeople often say cash motivates them most. The reality is more complex. Explore the say-do gap in sales motivation and what it means for effective incentive design.

  • Four young adults outdoors, smiling and laughing. One holds a map. Bright orange and purple shapes overlay the photo, creating a lively, energetic feel.

    Article

    What makes an incentive travel event successful

    What do people remember most from an incentive trip? The stories that stick are usually about a moment. A unique experience. A personal touch. A chance to do something they never thought they’d do. Interestingly, very few of them were about luxury hotels or gala dinners.

  • A smiling woman wearing a colorful headscarf is overlaid with translucent images of raised hands and a crowd, creating a vibrant, energetic, and joyful atmosphere.

    Article

    How to reinvent repeat event experiences

    If you’ve ever been responsible for an annual event, you’ll know the feeling. The first year is exciting. The second year is manageable. By year three or four, people start asking the same question: What’s new? That’s usually when the pressure starts to pile on. More speakers. More sessions. More content. More things squeezed into the agenda.