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Home Who We Serve Life Sciences and Healthcare
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Life Sciences and Healthcare

Healthier outcomes and a healthier bottom line

Trusted by major life sciences and healthcare industry organisations to change behaviour and drive business results with key audiences such as employees, sales teams, members, physicians, and patients.

Intelligent solutions, made easy.

The life sciences and healthcare industries are changing at warp speed. We get it.

We’re strategic partners who stay in-step with our clients’ needs and deliver tangible, industry-leading bottom-line results for over 90 life sciences customers.

  • Recognise and reward sales individuals and teams to drive results
  • Engage members and patients through behaviour change strategies, loyalty programmes and campaigns
  • Challenge managers to help attract, retain, engage, and motivate top talent in a changing workplace
  • Promote and reinforce company culture through communications and recognition campaigns
  • Produce creative and integrated product launch events and programmes, targeting sales teams, employees, and healthcare professionals
  • Train employees to improve efficiencies and enhance the patient experience
  • Educate and support patients to achieve healthy outcomes while reducing costs
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Distribution

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Insurance

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Medical Device

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Pharmaceutical

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Clinical Research

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Animal Health

Solutions

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Recognition

Take your team from good to great.

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GoalQuest™ AI

A game-changing sales contest engine.

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Rewards

Unique experiences with positive impact.

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Gamification

Create meaningful engagement in digital environments for work, learning, and social.

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Event Production

Customised to your brand and products.

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Leadership Development

Inspire your team with expertly coordinated meet-ups, custom crafted every time.

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Our work speaks for itself

View all case studies
  • Close-up of hands holding pens over financial documents with charts and graphs. A calculator is on the table. The scene suggests a collaborative business or financial planning meeting.

    Championing a head-to-head sales incentive

    A large telecommunications client came to us to create a fun incentive programme for the fourth quarter to help close out the year strong. They were looking to increase their average number of mobile lines sold per agent which was one per week prior to the programme’s start.
    Learn More
  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Tapping into success

    A large beer manufacturer was interested in gaining share of the Economy beer segment among its competitors. The challenge they faced was getting their Distributor Sales Representatives to focus on off-premise retail activity by setting up displays in retail locations.
    Learn More

Thought Leadership

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

  • A coffee cup, saucer, and laptop sit on a wooden table in a warm-lit room. Overlaid text reads: When leadership communication lacks clarity, trust drops nearly 15 points.

    Article

    Is TMI Syndrome disengaging your sales force?

    Information is power until it isn’t. For many sales organisations, communication has become a flood. Too much, too scattered, too impersonal. Our global research shows that “TMI Syndrome” (too much information) is one of the biggest engagement killers in sales today.

  • A hand holds a round object with a yellow star. Text reads: AI doesn’t replace human recognition; it surfaces the impact leaders want to celebrate. The image has an orange gradient background.

    Article

    How AI is reshaping career milestones

    Most organisations don’t have a career milestone problem. They have a visibility and consistency problem.

  • A blurred crowd sits facing a speaker and a large presentation screen with charts, under colorful, out-of-focus lights, suggesting a conference or seminar setting.

    Article

    Is your sales kick off meeting your launchpad or a liability?

    Every year, thousands of companies spend millions of dollars bringing their sales teams together for the annual sales kick off (SKO). And they do it for one simple reason: your competition is trying to take your business every single day.