Consumer Goods and Services
From dock door to checkout, we have tailored engagement solutions for consumer goods and services.
We partner with leading companies in the consumer goods industry by designing solutions that engage diverse audiences, including manufacturing, distribution, sales, and corporate employees.
Solutions that drive results.
Our programs boost commitment, effort, and inspiration, tailored specifically for your industry. From manufacturing to distrubution, from food and beverage to cosmetics.
Sales incentives
Go beyond existing behaviors to motivate more of the new behaviors you want. Our expertise in sales incentives enables us to design the structure and rewards to best lift your numbers.
Learning
Whether employees need to learn about a new product, safety, compliance, or setting up a product display, our engaging learning approaches motivate employees to become their best.
Employee Value Proposition Development, Activation, Branding
Attract, engage, and retain top talent in this competitive, high turnover industry with an EVP and employer brand that inspires brand love from your employees.
Communications
Our segmented communications ensure your audiences are reached with relevant messages in the right medium to drive action.
Recognition
We design programs that motivate the very different audiences in this industry around common organizational goals.
Our work speaks for itself
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Strategic marketing campaign shifts long-term buying patterns
A major beverage bottler wanted to acquire customers who had never purchased or win-back customers who had not purchased in the past 3 months to deliver incremental revenue and shift purchase patterns.Learn More -
Tapping into success
A large beer manufacturer aimed to gain market share in the Economy beer segment by motivating Distributor Sales Representatives (DSRs) to set up retail displays. Using a rewards-based incentive platform, DSRs submitted display claims and earned points. The program led to a significant increase in claims, doubling the number of cases sold and achieving a 4:1 ROI. Discover the full story and results in our case study.Learn More -
Pulling customer behavior + pushing sales rep behavior
Using a push/pull approach, a major beverage bottler wanted to acquire customers for their premium brand who had never purchased or win-back customers who had not purchased in the past three months to deliver incremental revenue and shift purchase patterns.Learn More