Delivering measurable impact.
Our experts, partners, and clients collaborate to deliver thought leadership and research to help companies grow.
Case Studies
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Inside the patient journey
A pharmaceutical company needed to quickly educate its field sales team on a new disease state ahead of an upcoming sales meeting. The goal was to deepen understanding of the patient experience—beyond physical symptoms—so reps could better engage healthcare providers around unmet needs and treatment limitations.Learn More
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Dialing up success
A large telecommunications client aimed to boost sales of their highest margin product within their call center audience. We designed a three-month travel-themed incentive, awarding game plays and drawing entries for meeting weekly targets. The program included personalized animations and daily scorecards. Discover how this strategy led to impressive productivity improvements and revenue growth in our case study.Learn More -
Luxury with wild abandon
An automotive company wanted to reward and inspire the top sales performers with an extraordinary, once-in-a-lifetime adventure that combines luxury, excitement, and a deep connection to the company’s brand, all set against the breathtaking backdrop of Jackson Hole, WY.Learn More
Blog posts
Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.
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Article
Reimagining Medicaid engagement: motivation over messaging
Most Medicaid strategies still hinge on outreach volume and care gap closure. But if the plan is “send more reminders,” you’re missing the real lever for outcomes: motivated members.
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Article
The change imperative: How to lead through uncertainty with intention
Managing change isn’t about avoiding discomfort; it’s about guiding people through it. When leaders address the “you go first” mentality with empathy, data, and clear communication, they build trust instead of fear. Change done well isn’t just a process; it’s a cultural advantage.
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Article
Business outcomes: Recognition that delivers results
When organizations recognize both performance and results, they don’t just build stronger teams. They build stronger businesses.
Webinars
Top scholars and client experts share simple, practical ideas that inspire and drive results.
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Webinar
The New Rules of Engagement® for Sales
Watch this webinar for a data-driven discussion on how today’s most effective sales organizations balance compensation, communication, and inspiration to drive results, especially in times of change.
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Webinar
The New Rules of Engagement for Employees
Watch this on demand webinar with Mark Hirschfeld and Amy Stern of BI WORLDWIDE for a practical, research-backed conversation on what actually drives employee inspiration today and how leading organizations are turning insight into action.
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Webinar
What’s next for work 2026
The workplace of tomorrow is being shaped by our experiences today and by leaders who believe that learning, belonging, and recognition can transform both people and performance. Watch this webinar to learn about the 5 key trends shaping work in 2026 and beyond.
Insights Lab
BIW’s Insights Lab shares original research to help you understand what drives engagement and delivers results.
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Insights Lab
6 ways to engage deskless workers
Deskless no longer means disconnected. The same tactics and resources that inspire your office employees can elevate your organization’s employee experience wherever work happens. Learn how companies are (not) communicating with their entire workforce and six ways to engage the deskless workers in your company.
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Insights Lab
Employee recognition programs shape corporate culture
Employees want to feel appreciated and an employee recognition program plays a key role in improving the employee experience.
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Insights Lab
On board with onboarding
A consistent and more robust onboarding program will reduce first year turnover, decrease time to be productive and increase new hire engagement. Now more than ever, are you ensuring your new hires feel supported from day one?
Awards and Accolades
Emmy Awards
Our Meetings and Shows team has received two Emmy Awards: one for a product launch video we created for a large pharmaceutical client and the other for a film about AIDS Awareness in America
EcoVadis Corporate Sustainability
Corporate Sustainability and Responsibility firm EcoVadis recognizes BIW as a Silver-rated corporate citizen, placing us in the top 25% of all companies evaluated.
Top Workplaces
In the last decade, we’ve been named a Top Workplace every year we’ve applied. Inspired employees lead to inspired customers, and we believe in practicing what we preach.
LTEN Excellence Awards
Our Learning & Training team has been awarded an LTEN Excellence Award for Industry Partnership, recognizing innovative and inspiring work done by life sciences training practitioners and providers.
MUSE Creative Awards
Our Meetings & Shows team has been awarded Gold and Platinum MUSE Creative Awards for work with companies like Delta, Kawasaki and COUNTRY Financial.
Hermes Creative Awards
Our Communications Team has been awarded 4 Hermes Creative Awards. 3 for work in Public Relations/Communications, Strategic Programs and 1 in Print Media, Integrated Marketing.
Hermes Creative Awards recognizes outstanding work of marketing and communication professionals.