Delivering measurable impact.
Our experts, partners, and clients collaborate to deliver thought leadership and research to help companies grow.
Case Studies
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Pouring growth through loyalty
A major beverage manufacturer and bottler wanted to drive targeted void closures with food service on-premises (FSOP) customers and deliver incremental revenue for a specific brand.Learn More
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From hello to high-value
A financial services firm wanted to drive newly converted clients to make appointments with bank managers. Their goal was to convert these clients to their corporate payment services offerings after developing a strong relationship with the bank managers.Learn More -
Winning over brand-loyal distributors
A construction product manufacturer boosted nationwide sales and loyalty through the Contractor Rewards program, where contractors earned points for purchases. The test market saw significant growth, leading to a national launch. Strategic promotions further enhanced revenue. See the full results.Learn More
Blog posts
Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.
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Article
9 things to consider when choosing a recognition and reward program
As organizations look to drive performance, engagement, and culture, the right partner can make all the difference. Here are nine critical considerations to help you choose a recognition and reward partner that delivers a real return on your investment. Final thought: Choosing a recognition and reward partner is more than a procurement decision. It’s a […]
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Article
The secret weapon for B2B marketing success
When companies nurture their repeat customers, they generally enjoy more predictability in their sales and get a better return on their marketing efforts rather than churning through millions of prospects. This is where a thoughtfully designed, custom-made loyalty program can make a difference.
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Article
Beyond swag: How strategic merchandise inspires action and strengthens brands
For marketing and sales leaders, the challenge isn’t just about brand visibility: it’s about driving action, fostering loyalty, and creating moments that matter. Merchandise and awards should do more than just bear a logo; they should solve business challenges in a way that inspires and motivates.
Webinars
Top scholars and client experts share simple, practical ideas that inspire and drive results.
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Webinar
Driving business and culture
Watch this webinar to learn about how Medtronic leverages their recognition initiatives to drive organizational objectives. Ken Fairchild from Medtronic will discuss how they were able to improve free cash flow, market share, and other key CEO priorities.
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Webinar
WEBINAR: The rise of gamification
Keeping call center employees focused on key business metrics and critical customer solutions can be challenging. Employees may often lack sales confidence or visibility into company goals, while others struggle staying motivated to hit their metrics.
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Webinar
WEBINAR: Is cash king?
With more ways to reward sales performance than ever, which reigns supreme? Are merchandise incentives effective motivators or will cash always remain king?
Insights Lab
BIW’s Insights Lab shares original research to help you understand what drives engagement and delivers results.
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Insights Lab
6 ways to engage deskless workers
Deskless no longer means disconnected. The same tactics and resources that inspire your office employees can elevate your organization’s employee experience wherever work happens. Learn how companies are (not) communicating with their entire workforce and six ways to engage the deskless workers in your company.
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Insights Lab
Employee recognition programs shape corporate culture
Employees want to feel appreciated and an employee recognition program plays a key role in improving the employee experience.
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Insights Lab
On board with onboarding
A consistent and more robust onboarding program will reduce first year turnover, decrease time to be productive and increase new hire engagement. Now more than ever, are you ensuring your new hires feel supported from day one?
Awards and Accolades
Emmy Awards
Our Meetings and Shows team has received two Emmy Awards: one for a product launch video we created for a large pharmaceutical client and the other for a film about AIDS Awareness in America
EcoVadis Corporate Sustainability
Corporate Sustainability and Responsibility firm EcoVadis recognizes BIW as a Silver-rated corporate citizen, placing us in the top 25% of all companies evaluated.
Top Workplaces
In the last decade, we’ve been named a Top Workplace every year we’ve applied. Inspired employees lead to inspired customers, and we believe in practicing what we preach.
LTEN Excellence Awards
Our Learning & Training team has been awarded an LTEN Excellence Award for Industry Partnership, recognizing innovative and inspiring work done by life sciences training practitioners and providers.
MUSE Creative Awards
Our Meetings & Shows team has been awarded Gold and Platinum MUSE Creative Awards for work with companies like Delta, Kawasaki and COUNTRY Financial.
Hermes Creative Awards
Our Communications Team has been awarded 4 Hermes Creative Awards. 3 for work in Public Relations/Communications, Strategic Programs and 1 in Print Media, Integrated Marketing.
Hermes Creative Awards recognizes outstanding work of marketing and communication professionals.