Turning service calls into sales opportunities
Technicians rarely sold recommended products or services during calls, resulting in low average sales per ticket.
RESULTS
Because of the updated learning program and new hub for employees, the client has seen increased loyalty enrollments and decreased employee turnover.
Industry
Manufacturing
Problem space
Sales team motivation
Services
Contests and incentives
Rewards
Technology
GoalQuest
SalesMaker
Challenge
Technicians rarely sold recommended products or services during calls, resulting in low average sales per ticket.
Solution
A 90‑day GoalQuest campaign set personalized targets to motivate technicians to add sales activity to service visits.
Results
Participants sold 18x more per ticket than non‑participants, creating a 47% overall sales lift and an 8.2:1 ROI in just 90 days.
