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Today the average American household is enrolled in around 29 different loyalty programs. But, on average, they are only truly active in about 4 or 5 of them. But how many of these companies have truly earned the right to your attention?
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Rebates have long been used to influence sales results with channel partners. But should that be the only thing your company focuses on?
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Keep your customers satisfied and prevent them from “quiet quitting.”
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The effectiveness of channel loyalty programs relies on the clarity and framework of their rules.
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The average person consumes about 34 gigabytes of information a day, making it a struggle to keep even our highest priorities top of mind. In today’s world, attention goes where it’s demanded. If you’re not nurturing, reminding, promoting and communicating, you can be certain someone else will.
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Loyalty is more than just repeat business – it’s about building relationships. It’s changing the narrative from a one-dimensional exchange based on the winning discount to one that fosters engagement, emotional connections and trust.