Sep 05, 2018
Offer ways for employees to feel empowered and engaged while collaborating with their peers and being rewarded for their efforts. All with the help of gamification.Scroll Down
Human Resources (HR) organizations are often tasked with improving employee engagement and building a company’s culture. However, it’s not always an easy mission.
We’ll look at some of the current challenges HR organizations face with employee engagement, make the case for gamification in HR and review some best practices to help organizations improve company culture.
Today, employees are often “job hopping.” While previous generations might spend their entire working life at a single company, the median tenure for workers age 25 to 34 is 3.2 years, according to the Bureau of Labor Statistics. And it’s not just a retention problem for HR organizations. Current obstacles facing HR teams dealing with stagnant company cultures include:
These are just a few of the obstacles facing HR organizations. Traditional approaches to fostering employee engagement and augmenting company culture are not made for today’s changing employee environment. HR teams as well as executive leadership must recognize the need for innovative approach that can address and solve these challenges.
Simply defined, gamification takes something that already exists—a website, a training tool, a CRM, an online community, or other enterprise system—and integrates game mechanics to motivate participation, adoption and loyalty. Gamification offers ways for employees to feel empowered, engaged, collaborate with their peers as well as being rewarded for their efforts.
Meanwhile, as employee motivation increases, your company’s culture augments.
So, it’s just a matter of turning on a gamification program now and letting it go, right?
Well, there’s a little more to implementing gamification if you want to achieve some strategic results. Before you implement human resources gamification efforts, it’s important to consider a few best practices:
These are just a few best practices to consider before and during a gamification program. Overall, approaching the HR gamification initiative strategically can bring more actionable results.