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From inspiration to achievement

Harnessing the power of self-oriented competition

Inspiration drives achievement, but what truly sets top performers apart is their ability to compete with themselves. Instead of focusing on being better than others, they strive to surpass their own best. This self-oriented drive fuels goal-setting, resilience, and long-term success.

Dr. Wyatt Schrock , Associate Professor of Marketing, Michigan State University, Broad College of Business William Johnson , Division Vice President, Sales and Channel More about the authors

Watch this webinar to hear from BI WORLDWIDE’s William Johnson, Vice President of Sales and Channel, and Michigan State University’s Dr. Wyatt Schrock, Associate Professor, as they discuss the link between inspiration, goal-setting, and the science of self-oriented competition. You’ll learn how this powerful mindset shapes top achievers and how the right incentive structure can help organizations drive measurable performance.

Key takeaways:

  • Why inspired people are relentless goal-setters and achievers
  • The difference between self-oriented and other-oriented competitiveness
  • How self-competition fuels performance
  • How incentive structures harness self-oriented competition to maximize engagement and outcomes
  • Practical ways leaders can apply self-oriented competitive insights to hiring, motivating, and team success