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Delivering measurable impact.

Our experts, partners, and clients collaborate to deliver thought leadership and research to help companies grow.

Case Studies

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  • Close-up of hands holding pens over financial documents with charts and graphs. A calculator is on the table. The scene suggests a collaborative business or financial planning meeting.

    Inside the patient journey

    A pharmaceutical company needed to quickly educate its field sales team on a new disease state ahead of an upcoming sales meeting. The goal was to deepen understanding of the patient experience—beyond physical symptoms—so reps could better engage healthcare providers around unmet needs and treatment limitations.
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  • A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.

    Dialing up success

    A large telecommunications client aimed to boost sales of their highest margin product within their call center audience. We designed a three-month travel-themed incentive, awarding game plays and drawing entries for meeting weekly targets. The program included personalized animations and daily scorecards. Discover how this strategy led to impressive productivity improvements and revenue growth in our case study.
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  • Close-up of hands holding pens over financial documents with charts and graphs. A calculator is on the table. The scene suggests a collaborative business or financial planning meeting.

    Luxury with wild abandon

    An automotive company wanted to reward and inspire the top sales performers with an extraordinary, once-in-a-lifetime adventure that combines luxury, excitement, and a deep connection to the company’s brand, all set against the breathtaking backdrop of Jackson Hole, WY.
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Blog posts

Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.

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  • A yellow lightbulb sketch next to the words: Companies that fuel idea volume outperform those waiting for the perfect idea, on an orange background.

    Article

    How volume fuels innovation

    Linus Pauling, the only person to win two unshared Nobel Prizes, was once asked how he generated so many breakthrough ideas. His answer was disarmingly simple: “The best way to have a good idea is to have a lot of ideas.”

  • Two people use chopsticks to eat from plates of food, with a quote in bold text: Food can be deeply personal because its meaning doesnt come from the food alone..

    Article

    Why food is a memorable reward

    The best food experiences don’t end when the meal is over. They stay with people in the stories they tell, the traditions they keep, and the moments they remember.

  • Two people work at computers. Overlaid text reads: AI can identify the opportunity. A personalized goal turns that insight into something an employee can act on..

    Article

    Why AI doesn’t guarantee better performance

    AI gives organizations more intelligence than they have ever had before. What people do with it is what determines the result.

Webinars

Top scholars and client experts share simple, practical ideas that inspire and drive results.

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  • Webinar ad for Beyond appreciation: how IBM connects recognition to talent and performance with details, photos of Fernanda Prieto and Amy Stern, and a blue globe graphic. Date: November 4, 2026, 11:00–11:30am CT.

    Webinar

    IBM beyond appreciation

    Join Fernanda Portella Prieto, Director of Corporate Compensation and Recognition at IBM, and Amy Stern, Vice President of Employee Performance Group at BI WORLDWIDE, on November 4 at 12:00pm ET / 11:00am CT / 9:00am PT as they explore how IBM is evolving its global recognition strategy.

  • A person raises clenched fists in front of bright lights. Text promotes a webinar: How to design sales incentives that actually change behavior, featuring Dr. Mike Ahearne from the University of Houston.

    Webinar

    How to design sales incentives that actually change behavior

    Watch this on-demand webinar to hear Dr. Mike Ahearne, one of the world’s leading experts on sales performance and compensation design, as he challenges thinking about incentives, contests, and spiffs and shows how leaders can design programs that motivate different segments of the sales force in different ways. You’ll learn how to:

  • A promotional graphic for a webinar titled Why doubling commissions doesn’t double sales – The blind spot in your incentive strategy. It features a smiling man sitting and a pink piggy bank tipped over. Dr. Brad Shuck is listed as the speaker.

    Webinar

    Why doubling commissions doesn’t double sales

    Watch this webinar to hear Dr. Brad Shuck, University of Louisville professor and globally recognized expert in employee engagement, as he shares evidence-based strategies to unlock smarter, more effective performance across your workforce.

Insights Lab

BIW’s Insights Lab shares original research to help you understand what drives engagement and delivers results.

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  • Two cafe workers in aprons stand behind a counter. Text on the image reads: 80% of deskless employees have an electronic connection to their employers, but only 37% report receiving training on it.

    Insights Lab

    6 ways to engage deskless workers

    Deskless no longer means disconnected. The same tactics and resources that inspire your office employees can elevate your organization’s employee experience wherever work happens. Learn how companies are (not) communicating with their entire workforce and six ways to engage the deskless workers in your company.

  • A hand places a wooden block with a star above four wooden figures. Text reads, Employees who work at a company with a formal recognition program are 3.2x more likely to say they have a great company culture which in turn improves the employee experience.

    Insights Lab

    Employee recognition programs shape corporate culture

    Employees want to feel appreciated and an employee recognition program plays a key role in improving the employee experience.

  • A notepad with New Employee Onboarding written on it is placed on a yellow and red background. Nearby are a pair of glasses. Text reads, Organizations with a strong onboarding process retain new hires at an 82% higher rate.

    Insights Lab

    On board with onboarding

    A consistent and more robust onboarding program will reduce first year turnover, decrease time to be productive and increase new hire engagement. Now more than ever, are you ensuring your new hires feel supported from day one?

Awards and Accolades

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Emmy Awards

Our Meetings and Shows team has received two Emmy Awards: one for a product launch video we created for a large pharmaceutical client and the other for a film about AIDS Awareness in America

EcoVadis Corporate Sustainability

Corporate Sustainability and Responsibility firm EcoVadis recognizes BIW as a Silver-rated corporate citizen, placing us in the top 25% of all companies evaluated.

Top Workplaces

In the last decade, we’ve been named a Top Workplace every year we’ve applied. Inspired employees lead to inspired customers, and we believe in practicing what we preach.

LTEN Excellence Awards

Our Learning & Training team has been awarded an LTEN Excellence Award for Industry Partnership, recognizing innovative and inspiring work done by life sciences training practitioners and providers.

MUSE Creative Awards

Our Meetings & Shows team has been awarded Gold and Platinum MUSE Creative Awards for work with companies like Delta, Kawasaki and COUNTRY Financial.

Hermes Creative Awards

Our Communications Team has been awarded 4 Hermes Creative Awards. 3 for work in Public Relations/Communications, Strategic Programs and 1 in Print Media, Integrated Marketing. 

Hermes Creative Awards recognizes outstanding work of marketing and communication professionals.